Business Boosters
A guide to choosing the perfect metal roof color
By Katelyn Bilicich, RoofSnap. Helping your customers select a color for their metal roof can dramatically impact their home’s appearance, energy efficiency and durability. After using RoofSnap’s new metal solution to accurately measure and estimate your customer’s roof, and securing the job, you’ll want to assist them in choosing the ...
Investing in long-term solutions and clients
By Emma Peterson. From longer-lasting products to building strong client relationships, taking the extra time is well worth it. In Season 6, Episode 9 of Roofing Road Trips®, Heidi J. Ellsworth sat down with Rudy Gutierrez, the president and CEO of Shell Roofing Solutions in California. This company services all ...
The art of cross-selling and upselling
By Lauren Miller, JobNimbus. Boost your revenue by tapping into the power of your existing customers. In a world where customer trust is gold, how do you turn every client interaction into an opportunity? The answer lies in mastering the art of cross-selling and upselling. These two powerful sales techniques ...
Why associations are worth investing in
By Emma Peterson. From providing resources to supporting your personal growth, association memberships can benefit you and your business! Associations are a huge part of how the roofing industry operates. From providing safety and training guidelines to advocating for policies, there are many ways associations can help the roofing industry ...
The bedrock of true accountability
By Carroll Consulting Group. When principles shape performance, fairness follows. In today’s fast-paced business environment, where decisions can be clouded by personal biases and long-standing relationships, it’s easy to lose sight of what truly matters. Yet, at the core of every successful and fair organization lies a set of ...
The key to success between roofing contractors and consultants
By Jesse Sanchez. Industry experts emphasize the importance of building relationships to foster growth. In this episode of Roofing Road Trips®, host Heidi J. Ellsworth sat down with Ron Harriman, a veteran in the roofing industry and representative from Benchmark, who shared valuable insights on the evolving relationship between roofing ...
Maximizing talent acquisition through the H-1B Visa program
By Jesse Sanchez. How construction companies can leverage H-1B visas to secure specialized talent. In this episode of Roofing Road Trips®, Heidi J. Ellsworth spoke with Mary Kate Fernandez of Adams and Reese, who provided valuable insights into the H-1B Visa program and how it can be a game-changer for ...
Building a happy and healthy workplace
By Caitlin Plante, WRYKER Construction Supply. Back injuries are unfortunately common in the construction industry, but there are steps that can be made to lower the risk for your team and your business. Research has shown that one out of every one hundred construction workers will lose a week of ...
A snapshot of the industry: The Q3 2024 Market Index Survey for Reroofing results are out!
By Emma Peterson. Learn about the reroofing industry’s successes and gaps throughout this last quarter. Every quarter, a coalition of leading trade organizations and associations, including but not limited to the National Roofing Contractors Association, National Women in Roofing, the Canadian Roofing Contractors Association and our very own RoofersCoffeeShop®, send ...
Using data to address specific challenges of business operations
By Jessica Bravo. Three different panelists, three different goals. In a recent RLW webinar hosted by Heidi J. Ellsworth, three panelists explored the critical role of data in their companies. Building on the previous article's focus on enhancing business with data, this article will dive into how these three ...
