Read Listen Watch - All Learning Resources<span id="spacer"></span>
Color Trends Contractors Need to Know
September 30, 2026 - 11 a.m. PT | 2 p.m. ET In this Read Listen Watch® episode, Megan Ellsworth chats with Brynn Wildenauer of Sherwin-Williams Coil Coatings about the emerging color trends shaping the future of metal roofing. Drawing from Sherwin-Williams' latest SHIFT™ color forecast, Brynn shares insights into the colors ...
World of Possibilities: MetalForming and METALCON
In this Read Listen Watch®, Megan Ellsworth welcomes MetalForming, LLC’s Vice President of Architectural Sales, Ryan Lemmel, for an exclusive METALCON preview and to discover how their newest products tackle today’s biggest challenges in the metal construction industry. From precision and productivity to automation and support, learn how these innovations ...
Making the Right Roofing Decision
In this Read Listen Watch®, Heidi J. Ellsworth sits down with Jesse Sutton from Versico Roofing Systems, and Brannon Hue and Clint Dahlenburg from Roofing Brothers to explore how to choose between re-roofing and re-covering an existing commercial roof. From code requirements and roof evaluations to products like RapidLock (RLTM), ...
Design Details for Better Metal Roofs
In this Read Listen Watch®, Karen Edwards visits with Jeff Medeiros of AEP Span to discuss the key details roofing contractors need to understand when working with architectural metal roofing systems. From panel selection and substrates to thermal movement, wind uplift, sealants, underlayments and penetrations, this conversation will break down ...
LIVE: Staying Profitable in a Market That Won’t Sit Still
The roofing industry isn’t just feeling economic pressure, it’s being reshaped by it. In this live Read Listen Watch®, Heidi J. Ellsworth sits down LIVE from the NRCA midyear meetings with Fred Castonguay of Reworked.ai, Wendy Marvin of Matrix Roof & Home and Dean Jagusch of Wagner Roofing to dig ...
How Roofers Win With Recycling
In this RoofersCoffeeShop® Read Listen Watch (RLW)®, host Heidi J. Ellsworth sits down with Ashley Horner of Morristown Roofing, Chris Kann of Versico Roofing Systems and Richard Garrison of Nationwide Foam to discuss commercial roofing recycling. The conversation breaks down common misconceptions, including concerns around cost, complexity and market demand, ...
Robotics in Roofing
In this Read Listen Watch®, host Karen Edwards is joined by John Kenney of Cotney Consulting Group to break down how robotics and automation are beginning to influence the construction industry and what that means for roofing contractors. Rather than focusing on fear or speculation, the conversation centers on awareness, ...
Empowering Contractors in Storm-prone Markets With HailGuard™
In this Read Listen Watch®, host Megan Ellsworth sits down with Brian Dunn and Jon Abernathy of TAMKO® to explore how contractors can better protect homes and grow their business in hail-prone markets using advanced solutions like HailGuard™ shingles. The conversation covers everything from evolving insurance trends and homeowner education ...
The Profit Protection Playbook for Contractors
In this Read Listen Watch®, Megan Ellsworth is joined by Trent Cotney of Adams and Reese to break down how roofing companies should view their legal department not as overhead but as a driver of profitability. They explore how risk mitigation protects the gap between gross revenue and true take-home ...
Win the Customer Experience, Win the Sale
In this Read Listen Watch®, Megan Ellsworth is joined by Austin Rosenbaum of Demand IQ and Marc Hansen of JobNimbus to examine how the roofing customer journey is shifting from a handoff between marketing and sales to a single, connected experience. As Google elevates contractors who provide online estimates and ...
