More than black asphalt

By Emma Peterson.

Kate Smith shares DaVinci’s suite of high-performance and stunning colorways.

When it comes to roofing, most people picture black asphalt shingles and that’s it. As a contractor, it’s your job to introduce your clients to the variety of colors available and to help them choose something that will level up their home’s durability and curb appeal at the same time. And an easy way to do that is by showing them DaVinci Roofscape's offerings.

To learn why roofers should look to DaVinci for roofing and curb appeal solutions, we invited Kate Smith, president and chief color maven of Sensational Color, onto an episode of Roofing Road Trips®.

Kate opened by discussing why she personally recommends DaVinci to her clients, sharing, “DaVinci uses a premium virgin resin to make their products. This means that every one of their products is not only super durable (they provide strong UV resistance, thermal stabilizers and fire retardants), but they’re also very color customizable and consistent.” In other words, Kate recommends DaVinci because they not only provide reliable, high-performance products, but also a wide range of aesthetic options.

In fact, there is an entire team at DaVinci dedicated to continually developing and expanding their product colorways. Most recently, they added colors to their Nature-Crafted Collection. Kate highlighted four of the new colors as some of her favorites:

• Rock Ridge: A blend of black and deep gray slate, Kate describes this color as having “a distinctive, warm look” and adding “great texture” to any home.
• Aurora: another she mentioned was Aurora, which “blends a gray-green, kind of plum and brown tones, that you find in natural slate mined in Vermont. It sounds like a lot of colors, but it gives a really rich, organic quality to a wide variety of homes.”
• Blonde Cedar: on the lighter side of things, Kate highlighted Blonde Cedar, which is a “light cedar that blends tan, beige and a warm light brown to give a roof a very clean and updated look that's perfect for farmhouse or transitional styles.
• Timber Black: and last but not least, she talked about Timber Black. And while a black shingle might not sound that innovative, this one stands out. Kate explained, “It's a natural shade that emulates some of the tannins and oils in shake roofing to create a really unique, deep blend of charcoals. It might sound standard, but it is really a very rich, distinct color.”

Want to learn more about DaVinci’s color options and how they can help your clients elevate the look and performance of their home? Listen to the whole episode or Watch the recorded conversation on YouTube.