Creating products that center people

By Emma Peterson. 

At the core of AWIP’s operations is a customer-first outlook and a belief that all decisions start with ensuring customer satisfaction.  

All Weather Insulated Panel (AWIP) might be known for their high-performance metal panel products that offer both durability and insulation to the structures they are installed on, but their efforts go far beyond just the finished products they make. To learn more about the company behind the products, we sat down with Greg Lusty, AWIP’s president, for a short interview.  

AWIP’s story starts back in 2006, doing what they do today – manufacturing insulated panels for roofs, walls and other construction applications. As their products started to gain traction in the construction world, the company grew. Today, the brand now utilizes three facilities. 

How did they gain that initial traction needed to kickstart their growth? By providing more than just products, but support for the people they serve. Greg explained, “We truly operate in a customer-first manner. Our decision-making process and then beyond that it's about, it's all about people. The products are great, don’t get me wrong, but everyone has products, not everyone cares for customers the way we do.”  

What does this care look like in action? AWIP has prioritized providing specialized support for their contractors and customers. Greg shared, “We have teams that are dedicated to helping our customers. We have strategic/national accounts and/or business/architectural consultants who are there to help with everything from architectural design services, engineering and drafting to estimating, project management and more.”  

Interested in working with AWIP? You can check out their website or visit them at MBCEA 57th Annual Conference, booth 44, for more information!