Jesse Sanchez, Writer
The overlooked goldmine
By Jesse Sanchez. Why service is the key to roofing success. Service in commercial roofing embodies more than just the task of fixing leaks — it’s the foundation of a thriving, scalable business. That’s the message Bryan Mitchell, a seasoned roofing industry expert, will bring to ServiceCon 2025. With decades of experience ...
Aspire Paver System: Revolutionizing rooftop and balcony spaces
By Jesse Sanchez. Transform rooftop and balcony living spaces with ease and efficiency. The Aspire Paver System is setting a new standard for sustainable and innovative outdoor design. With a patented interlocking grid, Aspire Pavers by Brava makes installation faster, simpler and less labor-intensive compared to traditional concrete pavers. Whether for rooftop ...
Strengthening industry bonds
By Jesse Sanchez. Connecting contractors, manufacturers and raw material vendors through open communication, collaborative research and industry-driven innovation. In this Coatings Cast™, Heidi J. Ellsworth sat down with Ryan Blad, Roof Coatings Manufacturers Association (RCMA) treasurer, at the organization’s meeting in St. Paul, Minnesota, to discuss how RCMA facilitates these crucial connections. ...
Proper attic ventilation: The key to roof longevity
By Jesse Sanchez. Learn how balancing airflow can prevent damage, lower energy costs and protect your warranty. Proper attic ventilation is critical for maintaining roof integrity, reducing energy costs and upholding manufacturer warranties. In this episode of Roofing Road Trips®, host Karen Edwards speaks with Mark Huysken, strategic account manager at Quarrix ...
Metal buildings and the future of residential construction
By Jesse Sanchez. How innovative metal structures are redefining homebuilding and affordability. In a rapidly evolving housing market, affordability, sustainability and durability have become critical considerations for homebuyers. Metal buildings, once primarily associated with industrial and commercial structures, are now emerging as a viable solution for residential construction. In this episode of ...
IIBEC convention 2025
By Jesse Sanchez. A must-attend event for roofing professionals. In this episode of Roofing Road Trips®, host Megan Ellsworth sat down with Jennifer Hogan from Pridium Engineering to discuss the International Institute of Building Envelope Consultants (IIBEC) Convention, which is set to take place March 6-9, 2025, at the Rosen Shingle Creek ...
How testimonials are highlighting this game-changing product
By Jesse Sanchez. Industry experts are praising an innovative tool that’s saving time, cutting costs and streamlining roofing projects like never before. In the world of roofing, where precision, efficiency and durability reign supreme, testimonials can be a testament to a product’s true value. Contractors, consultants and distributors often rely on peer ...
Case study: Inside the new Air Force Visitor Center
By Jesse Sanchez. The new Air Force Visitor Center blends bold design with cutting-edge, weather-resistant roofing. A striking new addition to the skyline along I-25, the Air Force Visitor Center in Colorado Springs captures the spirit of aviation with its bold, B-2 bomber-inspired design. But beyond its sleek exterior, the structure represents ...
EPDs and sustainability
By Jesse Sanchez. How the roofing industry is embracing environmental transparency. In a compelling Coffee Conversations, hosted by Megan Ellsworth, Jean-François Côté and Amandine Tragus from SOPREMA explored the growing demand for Environmental Product Declarations (EPDs) and their impact on the roofing industry. With sustainability becoming more of a necessity than a ...
The evolution of metal benders
By Jesse Sanchez. How advanced tools are transforming the roofing industry. Roofing professionals know that efficiency and precision are critical in the field. The evolution of metal bending tools has significantly improved how contractors handle on-site installations, allowing them to create custom bends without relying on prefabrication. In this episode of Roofing ...

















