Jesse Sanchez, Writer
Serendipity, peer networks and strong onboarding fuel growth
By Jesse Sanchez. Understand how relationships, timing and trust often steer major technology decisions in commercial roofing just as much as product features do. In this episode of Roofing Road Trips®, R3NG owner Lauren Morley and Terial co-founder Aaron Weinstein discussed the human moments that influence technology decisions. Lauren shared ...
Women are strengthening the industry from the ground up
By Jesse Sanchez. NAWIC showcases how women across the industry are helping construction companies grow while addressing workforce challenges. Construction companies across the country are facing a clear and persistent challenge; a shortage of skilled labor that continues to impact project timelines, job capacity and long-term growth. During Women in ...
Planning for growth amid change at IRE 2026
By Jesse Sanchez. Learn how contractors are using planning and communication to navigate labor pressures and position for growth in 2026. Labor challenges are not new to roofing, but the stakes surrounding them continue to rise. At the International Roofing Expo (IRE), contractors and industry partners acknowledged that workforce constraints ...
Strategies that strengthen contractor growth year-round
By Jesse Sanchez. TAMKO aims to help contractors extend seasons, boost performance and educate homeowners on risk and value. As colder temperatures arrive and storm activity shifts, TAMKO’s Director of Contractor Engagement Jon Abernathy* and veteran roofer Jon Broce** are using the brand’s contractor program to help roofing companies view ...
Solar, data centers and the next wave of rooftop demand
By Jesse Sanchez. Anchor Products sees roofers and solar teams aligning through early coordination and guidance as demand grows. In this episode of Roofing Road Trips®, Justin Smith zooms out from the usual focus on products to the bigger picture: where solar is headed and what it means for roofing ...
Jobsite marketing that works while you install
By Jesse Sanchez. Learn how contractors are using jobsite protection systems to strengthen visibility, generate referrals and reinforce a professional brand presence. For roofing contractors, the jobsite does more than house the work; it shapes how a company is perceived in real time. In a competitive market, that first impression ...
How integrated systems streamline roofing operations
By Jesse Sanchez. Learn how connected roofing platforms reduce errors, improve communication and save time across every stage of a project. For many roofing contractors, inefficiency is not driven by the work itself, but rather by how that work is managed. When critical information is spread across multiple digital platforms, ...
Roof safety harness use plays a vital role in effective fall protection
By Jesse Sanchez. A closer look at how proper harness systems, setups and training courses reduce risk for roofing professionals. Roofing continues to demand a high level of precision and awareness, with fall protection playing a central role in maintaining safe and controlled jobsites, a priority reinforced by companies like ...
Policy shifts reshape roofing industry outlook
By Jesse Sanchez. Contractors face changes in insurance, trade policy and labor regulations that could impact costs and operations. Federal policy changes are increasingly shaping the operating environment for roofing contractors, influencing how projects are priced, staffed and executed. According to the Tile Roofing Industry Alliance (TRIA), recent developments across ...
Understanding the 10-year rule
By Jesse Sanchez. How insurance policies are changing coverage for older roofs and what homeowners and contractors should understand about the 10-year rule. Roof warranties are often marketed as coverage for decades to come, yet many homeowners are discovering that insurance coverage does not necessarily follow the same timeline. Roofing ...
