Jesse Sanchez, Writer
Building sales confidence through smarter systems
By Jesse Sanchez. Learn how aligned technology, structured presentations and effective coaching can help home improvement sales teams perform with greater confidence. As home improvement companies add more technology to their sales processes, representatives are often expected to navigate multiple platforms while delivering a clear, polished customer experience. In a ...
Building a durable low-slope roofing system
By Jesse Sanchez. Understanding how roof decks, insulation, cover boards and roof coverings work together is essential to long-term roof performance. According to MuleHide, the performance of a low-slope roofing system depends on several layers working together to support the roof, control heat transfer and protect the building from weather ...
New bilingual leadership program aims to strengthen roofing teams
By Jesse Sanchez. This six-course initiative helps contractors develop Hispanic field leaders and improve communication, safety and retention. The National Roofing Contractors Association (NRCA) and The GLO Group have launched the Executive Leadership Bilingual Pilot Program, a six-course initiative focused on strengthening communication between roofing executives and Hispanic field teams. ...
Nuevo programa bilingüe de liderazgo busca fortalecer a los equipos de roofing
Por Jesse Sanchez, traducido por Jessica Bravo. Una nueva iniciativa de seis cursos ayudará a los contratistas a desarrollar líderes hispanos en el campo y fortalecer la comunicación, la seguridad y la retención de talento. National Roofing Contractors Association (NRCA) y The GLO Group lanzaron el Executive Leadership Bilingual ...
Protecting flat roofs year-round
By Jesse Sanchez. Regular flat roof maintenance can help property owners prevent leaks, reduce repair costs and support long-term roof performance. Flat roofing systems are common across homes, townhouses, multifamily buildings and commercial properties, offering practical advantages for urban construction. But because they are designed with minimal slope, Royal Renovators ...
Turn rooftop risks into profit
By Jesse Sanchez. An upcoming Coffee Conversations will help contractors uncover hidden rooftop risks and turn them into opportunities for greater protection and profitability. RoofersCoffeeShop® brings roofing professionals together with industry experts through Coffee Conversations®, a live webinar series focused on the issues shaping the roofing and construction industries. Each ...
If your crew won’t use the software, here’s why
By Jesse Sanchez. Roofing companies can improve adoption by choosing tools built around the realities of field work. When a roofing company rolls out new software and the team quietly returns to phone calls, sticky notes and text messages, it can be easy to view the issue as resistance. But ...
Giving exceptional hardscape projects a bigger stage
By Jesse Sanchez. Gerry Garcia helps contractors document and submit award-worthy work for national recognition through the HNA Awards. Every year, hardscape contractors transform landscapes, solve complex design challenges and invest countless hours creating exceptional projects. Yet much of that work receives little recognition beyond the communities where it was ...
Entering a new era of contractor-focused development
By Jesse Sanchez. New sales, maintenance and dashboard tools are designed to help contractors manage more of their operations in one connected platform. Dataforma is refreshing its platform with new sales, maintenance and reporting capabilities shaped directly by contractor feedback. Brian Cook, chief operating officer of Dataforma, said the company’s ...
How AI can reduce friction in roofing
By Jesse Sanchez. Learn how customized artificial intelligence tools can help roofing companies save time, improve processes and create better outcomes. Artificial intelligence (AI) is advancing quickly, but Denver Riggleman believes roofing contractors should view it as a practical business tool rather than an intimidating new technology. During this Roofing ...
