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General Coatings Manufacturing Corp.

EVERROOF - Coffee Conversations LIVE from the Western Roofing Expo - Sponsored by EVERROOF - WATCH

Coffee Conversations LIVE from the Western Roofing Expo - Sponsored by EVERROOF - PODCAST TRANSCRIPTION

Editor's note: The following is the transcript of an live interview with Tim Hart of Duro-Last Roofing, Will Lorenz with General Coatings and EVERROOF, Lee Lipniskis of Levello Construction, and Trent Cotney of WSRCA. You can read the interview below, watch the webinar, or listen to the podcast here. Heidi Ellsworth: Hello ...


Western Roofing Expo must-see booths

Must-see Booths at WRE 2022!

By Evelyn Witterholt. The 2022 Western Roofing Expo is quickly approaching! Make sure you visit these booths while at the show. RoofersCoffeeShop® (RCS) will be at this year’s Western Roofing Expo and we hope to see you there too! The annual event that’s brought to you by the Western States ...


RCS Top July articles

Top July Articles: Technology, Trade Shows and Metal Roofing

By Evelyn Witterholt. Here’s what’s been trending on RoofersCoffeeShop®(RCS) this past month. This last month has shown us that metal roofing is still a popular topic! Our second most popular article last month was announcing the launch of MetalCoffeeShop.com, our sister-site dedicated to everything metal. We also saw a rise ...


SPFA Board of Directors

Spray Polyurethane Foam Alliance (SPFA) Elects, Introduces New Board of Directors

Board to serve for two years and includes leaders in spray foam contracting, manufacturing and related services. The Spray Polyurethane Foam Alliance (SPFA), the educational and technical voice of the spray polyurethane foam industry, today announced its newly elected Board of Directors for 2022 to 2024. Encompassing industry leaders from both ...


FRSA 100th annual convention

FRSA 100th Annual Convention is Right Around the Corner

By Evelyn Witterholt, RCS Reporter. Join the RCS team for the 100th annual FRSA Convention in Daytona Beach! The RoofersCoffeeShop® and MetalCoffeeShop™ team will be at the Florida Roofing and Sheet Metal Contractors Assocation (FRSA) 100th annual convention, will you? The convention is all set to take place July 19-22 at the ...


General Coatings How to Communicate with HOAs

How to Communicate With HOAs

By Evelyn Witterholt, RCS Reporter. Why offering new roofing solutions, such as spray foam, can improve your experience with HOAs during roofing jobs. Roofing contractors face many challenges when working with homeowners' associations, also known as HOAs. Miscommunication and disagreements with the board can make for a frustrating experience ...


spfa project winners

Spray Polyurethane Foam Alliance Introduces Winners of the 16th Annual SPFA National Industry Excellence Awards

Winners highlight year’s best spray polyurethane foam insulation, roofing and specialty applications as well as coatings projects. The Spray Polyurethane Foam Alliance (SPFA), the educational and technical resource to the spray polyurethane foam (SPF) industry, today announced the winners of the 16th Annual SPFA National Industry Excellence Awards. Sponsored by ...


Will Lorenz - Driving HOA Business in 2022 - PODCAST TRANSCRIPTION

Will Lorenz - Driving HOA Business in 2022

By Evelyn Witterholt, RCS Reporter. Join Heidi as she speaks with Will Lorenz about how to approach the HOA market with progressive solutions for shortages and cost savings. In Season 4, Episode 9 of Roofing Road Trips, Heidi J. Ellsworth spoke with Will Lorenz, CEO of General Coatings. The two ...


Coffee Conversations Gen Z

Roofing Industry Celebrates Gen Z Leaders

By Evelyn Witterholt, RCS Reporter. Don’t miss this special episode of Coffee Conversations where we discuss the growth of the roofing industry with Gen Z leaders! Season 3, Episode 9 of Coffee Conversations, sponsored by General Coatings, welcomes Gen Z members and future leaders of the roofing industry. Join RCS ...


Will Lorenz - Driving HOA Business in 2022 - PODCAST TRANSCRIPTION

Will Lorenz - Driving HOA Business in 2022 - PODCAST TRANSCRIPTION

Editor's note: The following is the transcript of an live interview with Will Lorenz from General Coatings. You can read the interview below or listen to the podcast. Speaker 1: Welcome to Roofing Road Trips with Heidi. Explore the roofing industry through the eyes of a long term professional within the trade. ...


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