Emma Peterson, Senior Content Developer
SRS delivers storm-ready supplies
By Emma Peterson. SRS Distribution keeps contractors equipped with the roofing materials and building products they need to rebuild in the aftermath of storms. By virtue of size and environmental diversity, the United States sees a lot of storms and natural phenomena. From tornadoes East of the Rocky Mountains and ...
Access the BSI Standards library
By Emma Peterson. Strengthen you knowledge of industry best practices with this new NFRC member resource. Established in 1892, National Federation of Roofing Contractors (NFRC) supports over 1,500 roofing companies with technical guidance, advice and support. That support comes in many forms, including access to join a private medical insurance ...
Turn custom orders into custom gear
By Emma Peterson. You can turn material and product orders into custom tees, high-visibility shirts, hoodies and more for your crew. QXO is helping gear up your crew with this promotion! Between May 4, 2026, and July 2, 2026, you can earn gear with every U.S. purchase of CertainTeed, GAF, ...
The renaissance of roof coatings
By Emma Peterson. How roof coatings like IB Roof System’s acrylic and silicone products help contractors navigate labor, sustainability and economic trends. In today’s roofing market, there are three primary trends driving the demand for roofing solutions – labor, sustainability and economic instability. And in the face of these trends, ...
SkillsUSA from the student perspective
By Emma Peterson. Three students from Oregon share their SkillsUSA experiences and stories. This year, Lauren White, editor of The Coffee Shops™, had the opportunity to attend the 2026 Oregon SkillsUSA state competition. SkillsUSA competitions are fundamental and valuable opportunities for supporting the next generation of tradespeople as they grow ...
Training as the foundation of a stronger roofing industry
By Emma Peterson. Tremco’s Bob Moretti and Sarah Fay talk about the importance of education in the industry. In a new episode of the Roofing Road Trips® podcast, Bob Moretti and Sarah Fay stop by The Coffee Shops™ for a conversation about the importance of training in the roofing industry. ...
Is AI coming for our jobs?
By Emma Peterson. Denver Riggleman shares his thoughts on how AI will impact jobs and the larger workforce. As AI and automation increasingly become present in our daily lives, a common concern is that these technologies will take jobs away from people. This type of concern is not new. Every ...
Building roofs that stand out
By Emma Peterson. The roof on your home is not just a structural necessity; it’s an opportunity to express your personality. First and foremost, a roof is there to be the first line of defense between you and the environment around you. But, while the functionality of a roof ...
Lessons from lifetime roofers
By Emma Peterson. What Pat Hiltman and Joe Sorrentino have seen the industry learn over the years. While at the International Institute of Building Enclosure Consultants (IIBEC) 2026 show, Heidi J. Ellsworth had the opportunity to host two industry veterans on our sound stage – Pat Hiltman and Joe Sorrentino. ...
Rebuilding stronger: Looking back at the 2025 California wildfires
By Emma Peterson. 14 months after devastating fires swept through the Pacific Palisades and Altadena areas, communities are building back with stronger, more fire-resilient materials. Recently, Karen Edwards sat down with Tim Brown of Westlake Royal Building Products and Josh Smith of J.N. Davis Roofing for a Roofing Road Trips® ...
