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Emma Peterson, Senior Content Developer

Roofing Road Trips® has made it across the pond!

Roofing Road Trips® has made it across the pond!

By Emma Peterson. James Talman on NFRC’s history, growth and mission to support UK tradespeople. In a recent episode of the Roofing Road Trips® podcast, Heidi J. Ellsworth sat down for a discussion with James Talman, CEO of the National Federation of Roofing Contractors (NFRC) and the first RoofersCoffeeShop.uk ...


ORCA’s mission in action

ORCA’s mission in action

By Emma Peterson. How Oklahoma Roofing Contractors Association supports contractors, vendors and industry partners statewide. The Oklahoma Roofing Contractors Association (ORCA) was founded to support professionals in the roofing industry across Oklahoma state. To learn more about how they do this, Megan Ellsworth sat down with Avery Smith, the executive ...


Sustainability beyond the buzzwords

Sustainability beyond the buzzwords

By Emma Peterson. How Elevate is advancing building solutions that are sustainable and resilient. For a special Earth Day Coffee Conversations® webinar, Heidi J. Ellsworth sat down with Kim Eckerman, Jay Saldana and David Finn for a conversation about what it takes to build responsibility every day of the ...


Operating in the intersection of regulatory pressure and economic volatility

Operating in the intersection of regulatory pressure and economic volatility

By Emma Peterson. A conversation with Trent Cotney on why proactive policies and operations matter more now than ever. Going into 2026, there was a lot of commotion to keep track of, from uncertainty about tariffs to immigration changes and beyond. And now, one quarter into the year, there are ...


Strategies for navigating unpredictability

Strategies for navigating unpredictability

By Emma Peterson. Dive into the ways a proactive mindset and powerful tech tools can help contractors grow through market shifts. If 2025 taught us anything, it’s that there is always room for surprises. From immigration policy changes to tariffs and beyond, a lot has happened. But it is important ...


A record-breaking show

A record-breaking show

By Emma Peterson. Looking back at the 2026 NAHB International Builders’ Show® (IBS). For years, the National Association of Home Builders (NAHB)’s International Builders’ Show® (IBS) has been the biggest annual light construction show in the world. But this year they took it to another level with record-breaking attendance! ...


The power of a global community

The power of a global community

By Emma Peterson. Dirk Bollwerk talks about connecting roofers around the world and advancing the global industry. In a new episode of Roofing Road Trips®, host Heidi J. Ellsworth is joined by Dirk Bollwerk to learn about the International Federation of the Roofing Trade (IFD) and the vital work it ...


Top May articles: Leadership, growth and innovation

Top May articles: Leadership, growth and innovation

By Jenny Yu. From profitability habits to artificial intelligence, OutdoorCoffeeShop™ readers prioritized insights for long-term success. As outdoor living professionals look for strategies to navigate growth and change across the industry, OutdoorCoffeeShop™ readers gravitated toward content about leadership, growth and innovation in the month of May. The top article ...


Top May articles: AI, profitability and market understanding

Top May articles: AI, profitability and market understanding

By Emma Peterson. Catch up on the biggest industry stories from May 2026. This last May, The Coffee Shops™ crew has been working hard to keep up with all the news and developments of the industry, whether it’s new events, evolving technology, shifting regulations or something else! To help readers ...


Celebrate the roofing industry this June

Celebra la industria del roofing este junio

Por Emma Peterson, traducido por Alberto Torres. ¡La Semana Nacional del Roofing 2026 se llevará a cabo del 7 al 13 de junio y es el momento perfecto para mostrar tu orgullo por la industria del roofing! Cada año, la National Roofing Contractors Association (NRCA) organiza un evento llamado National ...


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