Emma Peterson, Senior Content Developer
What it means to be a ROOFPRO
By Emma Peterson. Elevating customer confidence and roofing standards one ROOFPRO Contractor at a time. ROOFPRO is a contractor loyalty reward program run by IKO, open to roofing contractors in the U.S. and Canada. The program was born out of the knowledge that choosing a roofing contractor is a difficult ...
3 insights on the power of tech integration
By Emma Peterson. Learn how Jobba’s software is helping contractors grow their businesses by improving their customer service and operational efficiency. Technology is changing the world around us every day, and that includes the way companies in the roofing industry do business. Heidi J. Ellsworth, with the assistance of Karol ...
Pack your lunch, grab a notebook and get ready to attend roofing school!
By Emma Peterson. This roofing education program is perfect for professionals in the field! Learn how it was developed with flexibility and accessibility in mind. Continuing education is key in the roofing industry, especially as technology continues to grow and change. But it can be challenging to fit training ...
Building a career in roofing
By Emma Peterson. Learn how a strong work ethic and a willingness to keep learning has built a multi-decade long career for Paige Harvill. In this episode of the Stories from the Roof podcast, sponsored by Johns Manville, Megan Ellsworth hosted Paige Harvill to hear her stories and perspective ...
Visualize your future home
By Emma Peterson. Finding a new look for your home is as easy as a single click with this metal roof visualizer! Editor’s note: Share this with homeowners to help make the beginning of a project run smoother! Roofs and other post-frame upgrades are a huge investment and there are ...
Making education accessible
By Emma Peterson. Learn how a partnership between the Roofing Alliance and Clemson University is forging new career pathways. Bringing new people into the roofing industry and making sure they get the educational resources needed to succeed is key to solving the labor dilemma. In this episode of Roofing Road ...
Futuristic folding
By Emma Peterson. Check out this live demonstration of the Schröder PowerBend Multi. A great part of attending trade shows and conventions like the International Roofing Expo (IRE) is getting to do hands-on learning. This can be facilitated in continuing education spaces but is also fostered on the trade floor ...
Smart subcontracting
By Emma Peterson. Understanding the different forms and classifications regarding subcrews is crucial to proper management. The goal of all businesses is sustainable growth, and in the roofing industry growth tends to lead to the involvement of subcontractors. But taking this next step with your company can present a ...
Building a firm foundation of loyalty
By Emma Peterson. Learn how APOC supports both customers and contractors with exclusive loyalty programs to build win-win solutions for all. Loyalty is a huge factor when it comes to driving business in the contracting industry. That’s why APOC makes sure to pay careful attention to returning the loyalty they ...
Get a birds’ eye view of some stellar projects
By Emma Peterson. Check out three of the recent #MHPViewFromTheTop winners! Every month Mule-Hide Products sends out a call for project photos on social media. They’re looking for images that showcase a birds’ eye view of some incredible workmanship by construction crews. Each winner receives a highlight on the official ...
