Expert Conversations
Branding, not just building
By Jesse Sanchez. Experts say reframing the roofing industry’s image is key to attracting young talent. In this episode of Roofing Road Trips®, hosts Karen Edwards and guests Tony and Kristin Case of Hi-Peak Staffing Solutions tackled a challenge gripping the industry: how to attract a younger generation to careers ...
How shingles are evolving to withstand extreme weather
By Jesse Sanchez. Hail, wind and flying debris are rewriting the rules of roofing and here’s why it matters now more than ever. As climate patterns shift and violent storms batter rooftops year-round, the roofing industry is being forced to rethink resilience. One of the voices leading that conversation is ...
Why roofers are expanding their services beyond the roof
By Jesse Sanchez. More contractors are embracing siding offerings — and metal is leading the charge. The roofing industry is experiencing a notable shift as contractors look beyond shingles and slopes to seize new opportunities in siding. One key driver behind this expansion? Metal siding. In this episode of Roofing ...
Trends change: From wood frames to insulated concrete forms
By Emma Peterson. Learn about the latest trends of the building envelope industry with Dave Marrs, the co-host of HGTV’s Fixer to Fabulous. In a special episode of Roofing Road Trips®, Dave Marrs, the co-host of HGTV’s popular Fixer to Fabulous series, stopped by The Coffee Shops™ to chat about ...
From history major to roofing trailblazer
By Jesse Sanchez. An unconventional path into roofing reveals why mentorship and service are reshaping the industry. For Tracey Donels, founder of Service First Solutions, the path to the roofing industry began with a question and an offer he couldn’t refuse. “Like most people, I didn’t find roofing, roofing found ...
Elevating insulation
By Emma Peterson. Continuous insulation offers a more energy efficient and sustainable way to build roofing and wall systems. In a new episode of Roofing Road Trips®, Megan Ellsworth spoke with JR Babineau about continuous insulation. As the senior research manager for building sciences at Johns Manville, JR was well ...
The secret to selling internationally
By Emma Peterson. Learn about some of the unique challenges Giovanny Pazimino faces as an international Sherwin-Williams regional manager. One of the cool things about roofing is that you can tell a lot about the environment and region it is located in based on its design. For example, some ...
Visualizing success
By Anna Lockhart. Project visualization software can save contractors time, money and resources while simultaneously securing more sales! In a recent episode of the Roofing Road Trips® podcast, host Karen Edwards sat down with Brad Finck of Renoworks to discuss the brand’s innovative technologies and their mission to revolutionize ...
Simplifying construction with smart solutions
By Dani Sheehan. With a customer-first approach and strategically located facilities, AWIP is built to support contractors with high-performing, sustainable insulated panel systems. In a recent episode of Roofing Road Trips®, Karen Edwards sits down with Greg Lusty, president and CEO of All Weather Insulated Panels (AWIP), to explore how ...
Leadership lessons from Rocky Bleier
By Dani Sheehan. Learn what it means to lead with grit, responsibility and vision – from the NFL to the jobsite. In a recent episode of the Contractor Outlook Newscast, Heidi J. Ellsworth sat down with Rocky Bleier, former American professional football player, decorated Vietnam veteran and successful construction company ...
