Expert Conversations
Zeroing in on wind uplift risk for commercial roofs
By Jesse Sanchez. How equipment design, stricter codes and severe weather are pushing contractors to rethink wind uplift and rooftop attachments. Anchor Products is helping contractors navigate a fast-changing landscape as equipment profiles shift and codes tighten due to the rise in severe weather. On this episode of Roofing Road ...
Building on a 75-year legacy
By Jenny Yu. Our recent MetalTalk™ highlights Malco Group’s broadened offerings and decades-long commitment to reliable solutions. In the latest MetalTalk™, Karen Edwards was joined by Malco Group’s Vice President of Marketing, Rebecca Talbot, to explore how the company is building on its 75-year legacy of innovation in the ...
Navigating uncertainty
By Emma Peterson. What contractors need to know about 2025’s policy shifts, labor crackdowns and cost increases. As we come to the end of 2025, it is hard to believe how much has happened over the course of one year. From rising prices due to tariffs to drastic immigration policy ...
Optimism surges at pool industry showcase
By Jesse Sanchez. Energy ran high at the Pool Spa Patio and Decking Show as leaders shared insights, celebrated industry wins and looked ahead to a promising 2026. Heritage took center stage at the Pool Spa Patio and Decking Show as industry professionals gathered at the Las Vegas Convention Center ...
Cardinal Roofing is the December R-Club Roofer of the Month!
By Emma Peterson. How Cardinal Roofing and Bridget Wilson embody the old adage, “A jack of all trades is a master of none, but often times better than a master of one.” Recently, Alex Tolle got the chance to chat with Bridget Wilson, one of the owners of our December ...
We all RISE together
By Emma Peterson. Through the RISE program, Tremco WTI builds roofers – not just roofs. One of the amazing things about the roofing industry is that it welcomes people from all backgrounds. Whether you have decades of experience in an adjacent trade or roofing is the first trade you are ...
Full steam ahead
By Jenny Yu. In a time of market uncertainty, this company unites five leading brands to fuel momentum across its architectural metals portfolio. In this episode of Roofing Road Trips®, Karen Edwards spoke with Carlisle Architectural Metals’ (CAM) Vice President of Growth, Brad Van Dam, about the latest trends ...
Roof coating trends, challenges and tips for every contractor
By Dani Sheehan. Restoration is gaining momentum with stronger system offerings and warranties — how are you preparing to meet the demand? As restoration work continues to gain traction in the commercial roofing industry, contractors are looking for clarity on where the market is headed and what hurdles they need ...
The power of peer groups
By Jesse Sanchez. Monthly calls, real-world tours and shared strategy help roofing leaders rethink how they run service departments. In this episode of Roofing Road Trips®, host Karen Edwards sat down with Tracey Donels of Service First Solutions for an in-depth look at a tool many commercial roofing companies are ...
Reinventing natural slate
By Jesse Sanchez. Bringing real slate roofing to labor-strapped contractors by simplifying installation without sacrificing performance. READYSLATE® is taking aim at one of the toughest problems in steep-slope roofing: how to bring authentic slate to markets that lack specialized installers. On this episode of Roofing Road Trips®, product manager Pablo ...


















