Use the right tools to get the referrals you want

By Equipter.  

Learn how the Equipter 4000 helps you gain traction in getting referrals.  

Referrals have long been a keystone of doing business in the roofing industry. There is no better way to build trust and credibility than to have testimonies from clients, especially when they are sharing those directly with family, friends or colleagues. By establishing yourself as a reputable contractor who will go above and beyond for your team and your clients, you can establish yourself in a competitive industry and gain multiple new clients from one job well done. Here at Equipter, we want to help you get more of these referrals and to help make you and your crew’s jobs on the roof easier, which is why we developed the Equipter 4000. 

Referrals are not only some of the highest quality leads and the ones easiest to convert into customers, but they also lower a roofing company’s traditional marketing cost overhead. Referrals are much more cost-effective than other forms of advertising and having a strategy in place to attract referrals can lessen the need for traditional advertising. The Equipter 4000, particularly ones wrapped with a company logo, are often seen as a great way to advertise. One of the added benefits of the Equipter is creating happy homeowners on each job, getting a higher referral rate and ultimately needing less of a budget for advertising which immediately puts money back into a business’s pocket. 
 
So, what are homeowners looking for in a roofer when they recommend them to their friends and family? Quality work and attention to detail are always high on the list. Can a roofing company deliver the product that their sales team has sold? Homeowners are looking for roofers who use the right equipment and demonstrate their expertise. Homeowners also look for professionalism, communication and transparency. Crews who are respectful, have a professional demeanor on the job site, hold an open line of communication with the homeowner and flatly outline costs and timelines are much more likely to garner positive feedback and referrals. Homeowners want a company that is respectful of their property and a large aspect of that is clean-up. A property should not have traces of work after a roofing job. 
 
The Equipter 4000 assists roofers in each of these areas. The Equipter allows crews to focus on their work, giving them the time that they need to deliver a high-quality roof. The Equipter 4000 demonstrates professionalism to homeowners and care for the crews who use it. The Equipter’s ability to leave landscaping free of debris, nails and shingles is second-to-none. With the Equipter, a homeowner’s lawn, patio, gardens and bushes are protected from damage. The appearance of the Equipter 4000 on the job will wow homeowners but it is the time savings and thorough clean-up that will lead to referrals. 

Original article source: Equipter