In this episode of Contractor Outlook™, host Heidi J. Ellsworth sits down with Allison Hadley, spokesperson of American Home Shield, to unpack what today’s homeowners really want when it comes to greener homes and how those expectations are shaping opportunities for contractors. Drawing from recent homeowner research, Allison shares insights ...
In this episode of Roofing Road Trips®, host Heidi J. Ellsworth sits down with industry leaders to unpack the latest findings from the Market Index Survey for Reroofing. Created and maintained by a coalition of industry trade associations representing contractors, consultants and manufacturers in the U.S. and Canada, the Market ...
RoofersCoffeeShop® LIVE hits the road for this special episode of Roofing Road Trips® from the CertainTeed Business Building Workshop (BBW), where we sit down with roofing contractors who are investing in their businesses, teams and long-term success through one of the industry’s most respected development programs. In this episode, contractors share their ...
In this Contractor Outlook™, Heidi J. Ellsworth visits with Kristen McAlister of Cerius Executives, a national leader in fractional executive placement, who shares insights into why this model is gaining traction and how it can position construction companies for long-term success. The rise of fractional hiring gives construction companies access ...
In this episode of Contractor Outlook™, Heidi J. Ellsworth talks with Denver Riggleman, co-founder and CEO of Hootl, about how artificial intelligence is reshaping the construction industry. With a unique background in military intelligence, government and tech entrepreneurship not to mention being a former congressman, Denver shares how Hootl is ...
In this Contractor Outlook™, Heidi J. Ellsworth sits down with Kevin Fox of Foxwerx Group, a leading authority on artificial intelligence, to discuss the rapidly evolving role of AI in construction. Kevin shares insights on how builders and trade professionals are using artificial intelligence to streamline operations, boost conversions and ...
In this Contractor Outlook™, Heidi J. Ellsworth visits with Caitlin Burke to discuss her inspiring journey; she courageously shares her personal story of resilience, self-discovery and empowerment. As a recruiter for the construction industry, she shares how her personal journey helps inspire others to join the trades. Through ...
In this episode of Contractor Outlook™, Heidi J. Ellsworth sits down with Trent Cotney of Adams and Reese to explore the policy changes reshaping the contracting and roofing industries under the current presidential administration. With his wealth of experience in roofing and industry advocacy, Trent offers expert insights into evolving ...
In this Contractor Outlook™ Newscast, we’re tackling a topic that’s critical to structural safety but often overlooked: roof weight. Heidi J. Ellsworth visits with Mark Graham of the National Roofing Contractors Association (NRCA) to discuss how roof weight is evaluated, why it matters, and what can go wrong when it’s ...