gFour Marketing
Weatherproof Your Lead Pipeline
Join us for this Coffee Conversations, sponsored by gFour Marketing, as a panel of industry leaders shares thought leadership on the evolving state of lead generation for roofing contractors. As AI-driven search, rising acquisition costs and changing homeowner behavior reshape the market, this conversation will focus on how top contractors ...
Felipe Ros - Turning Past Leads Into Future Revenue
In this episode of Roofing Road Trips, Heidi J. Ellsworth visits with Felipe Ros, president of gFour Marketing, to explore how roofing contractors can unlock more revenue without buying more leads. The conversation focuses on practical systems for customer appreciation, referrals, past-customer reactivation and lead rehashing, showing how consistent follow-up ...
Rebecca Mayo - Your 2026 Roofing Referral Game Plan
In this Roofing Road Trips® episode, host Megan Ellsworth sits down with Rebecca Mayo, director of partnerships for gFour Marketing to share how contractors can generate more high-quality leads through customer referrals. From turning every project into a marketing opportunity to using your CRM for smarter follow-up, learn how to ...
Rebecca Mayo – Referrals That Keep You Roofing
In this Roofing Road Trips® episode, Megan Ellsworth sits down with Rebecca Mayo, director of partnerships for gFour Marketing, as they talk about why referrals are key to long-term success, especially when business slows down, and how to build a strategy that keeps them coming in year-round. From avoiding common ...
Rebecca Mayo – Boost Your Roofing Business
In this Roofing Road Trips® episode, Megan R. Ellsworth sits down with Rebecca Mayo, director of partnerships for gFour Marketing, as they talk about the secret back-office marketing team that’s been helping home improvement businesses thrive since 2009. Learn how gFour's unique approach helps roofing contractors stand out in a ...
Unlocking Referral Growth Potential
Join us for this Coffee Conversations, sponsored by gFour Marketing, as we explore the transformative power of referrals in driving business growth. Referrals are the age-old best form of lead generation but how has it changed with the new digital age? The Coffee Shops are bringing leading experts together to ...
