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Coffee Conversations Season 3
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General Coatings Manufacturing Corp.

Coffee Conversations - CEOs

Roofing CEOs' Industry Outlook

S2:E15 Coffee Conversations: Roofing CEOs' Industry Outlook Join Heidi Ellsworth on the next Coffee Conversations as she welcomes CEOs Adam Oaks of Estimating Edge, Deryl Kratzer from National Roofing Partners and Will Lorenz of General Coatings. These industry leaders will share in depth what the first quarter of 2021 has truly ...


With Will Lorenz, RCMA President, on how roof coatings are Disrupting the Roofing Industry.

With Will Lorenz, RCMA President, on How Roof Coatings are Disrupting the Roofing Industry.

S2:E4 Heidi J. Ellsworth, RCS Partner, welcomes Will Lorenz, president of RCMA and Vice President Sales at General Coatings Manufacturing Corp to Coffee Conversations. They answer questions and discuss how roof coatings have changed the roofing industry by disrupting how contractors maintain, sell, install and replace roofs. The conversation focuses ...


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