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Emma Peterson, Senior Content Developer

An IRE tradition: New product release from Leister

An IRE tradition: New product release from Leister

By Emma Peterson. Meet the Vacuum Plate, the newest roofing product from Leister and your best friend when working with membranes. If you’ve been around at different events and conferences this trade show season, you probably have seen our incredible crew running soundstages and hosting panels. But did you know ...


Building a new blueprint

Building a new blueprint

By Emma Peterson. Learn how Erica Reed is redefining leadership and the industry. Meet Erica Reed, Elite Contruction Solutions’ incredible VP of multi-family and commercial sales. In this role, Erica oversees all sales strategy for the multi-family and commercial projects. But her story didn’t start with roofing. She recently (February ...


Managing moisture before it becomes a callback

Managing moisture before it becomes a callback

By Emma Peterson. Learn how SlopeShield Plus SA stops moisture and protects the building envelope. The last thing any contractor wants to hear is that there is moisture intrusion in a project that they thought was finished and they need to go back to fix it. This type of callback is a ...


Snow retention, your way

Snow retention, your way

By Emma Peterson. TRA Snow & Sun elevates snow retention with color, customization and creativity. Here at The Coffee Shops™, our crew members have been on the road for weeks. We’ve had people at the 2025 Colorado Roofing Association’s show, the Montana Roofing Association’s convention, the International Roofing Expo and most recently ...


Exploring the NERCA Convention & Trade Show

Exploring the NERCA Convention & Trade Show

By Emma Peterson. Experience an incredible regional tradeshow through The Coffee Shops crew! Recently, Karen Edwards and Alex Tolle of The Coffee Shops™ headed over to New Jersey for the The North / East Roofing Contractors Association (NERCA)'s 97th Annual Convention & Trade Show! Hosted at the Hard Rock Hotel ...


Top March stories: Community, awards and innovation

Top March stories: Community, awards and innovation

By Emma Peterson. Our stories from this month highlight community connections and new products! While the roofing industry continues to grow and change, two things stay the same — how important community is and how good this industry is at innovating and adapting. This is something that was on display this last ...


Project profile: A national historic landmark in California

Project profile: A national historic landmark in California

By Emma Peterson. 20 roof decks, three crane deliveries, a shutdown of traffic and a lot of hard work went into restoring the Mission Inn. The Mission Inn Hotel and Spa is known as a premier luxury California destination and has been a staple in the Riverside, California community. It was first ...


Join a community: Tremco is hiring technicians!

Join a community: Tremco is hiring technicians!

By Emma Peterson. Joining Tremco’s expert team of maintenance specialists is more than just a job. Tremco CPG Inc. has a long history of excellence in the industry. They have been well-known for their reliable customer support, training and testing services for almost 100 years, beginning with William Treuhaft in 1928. Today, ...


Coryell Roofing is weathering storms and winning awards

Coryell Roofing is weathering storms and winning awards

By Emma Peterson. Learn how Chris and Theresa Coryell built their roofing legacy. At The Coffee Shops™, one of our favorite parts of our job is getting to meet and talk to the incredible people that make up the roofing industry. That’s what inspired us to create our Stories from the Roof ...


A match made in heaven: Cool roofs and solar panels

A match made in heaven: Cool roofs and solar panels

By Emma Peterson. Learn how combining these two innovative technologies not only helps the environment, but also the building owner’s bottom line. Topps Products, the industry-leading provider of roof coating solutions, offers a variety of cool roof coatings. These products unite Topps’ high-performance coating quality with reflectivity that helps both the environment ...


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TAMKO - En Espanol  Ad - StormFighterFLEX August
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