Emma Peterson, Senior Content Developer
Creating collaborative plans based on building science
By Emma Peterson. How the practice of building science and organized teamwork can create stronger structures. When it comes to successfully designing a high-performance and durable building, there is an array of various experts and professionals that need to be brought in. From the architects who draft the blueprint ...
Rachel Narveson: QXO’s 2025 Female Roofing Pro of the Year
By Emma Peterson. Rachel shares her journey in roofing, winning the 2025 Female Roofing Pro of the Year and the importance of women in the trades. In a new Roofing Road Trips® episode, Megan Ellsworth chats with Rachel Narveson, founder and CEO of Proficient Construction, winner of QXO’s 2025 ...
Exploring the unseen part of a deck
By Emma Peterson. Waterproofing is often the unseen and unsung hero of a roof deck’s structural soundness. In a new CoatingsTalk, Heidi J. Ellsworth and Megan Ellsworth got on the roof with Jan Bagnall and Samantha Clowdus of Pli-Dek. Jan is the company's vice president and has been working ...
September is National Suicide Prevention Month
By Emma Peterson. Staying safe on the jobsite is about more than just proper PPE and tie-offs, it’s about having the hard conversations. In the United States, suicide is one of the leading causes of death, claiming the lives of almost 50,000 people in 2022 alone. In that same year, ...
Top August articles: Mother Nature, the future of roofing and I-9 compliance
By Emma Peterson. This month’s standout stories cover fire-rated systems, youth outreach, legal guidance and more! Summer has been rushing by at The Coffee Shops™ and it’s already time to look at the top articles from August 2025! One of the big topics we saw talked about this month ...
Top August articles: Curb appeal and heartwarming connections
By Emma Peterson. August brought stories of style, innovation and heart that kept the AskARoofer community coming back for more. While August 2025 has come to a close, there have been a variety of stories that have grabbed the attention of our AskARoofer community. One topic that got a lot ...
Measure once, save tons
By Emma Peterson. Learn how Eagleview’s accurate roof measurements can save you time and money on the job site. Getting accurate measurements is a key part of any roofing project. If they are not accurate, it can throw off your entire material ordering process and project timeline. But it can ...
Walking through WRE 2025
By Emma Peterson. Joel Viera and Alec Ward share what to expect from this year’s Western Roofing Expo! In a new episode of Roofing Road Trips®, Megan Ellsworth sat down with the leadership team behind the Western States Roofing Contractors Association (WSRCA) to talk about the upcoming Western Roofing Expo ...
Expert advice made accessible
By Emma Peterson. AskARoofer Minisodes put decades of experience into 10-minute episodes perfect for home and building owners. Looking to learn more about your roof? A great place to start is the AskARoofer (AAR) Minisode series! This series releases new episodes twice a month and makes it easy for home ...
Charting the growth of solar
By Emma Peterson. As the popularity of solar continues to rise, diversifying your offerings has become crucial to success. In a new episode of Roofing Road Trips®, Karen Edwards hosted a panel from ABC Supply for a discussion about the growing demand for rooftop solar. On the panel was Anthony ...
