Cotney Consulting Group
Brand power: How to stand out without racing to the bottom
By Cotney Consulting Group. Learn how you can build a brand that gets noticed, earns trust and helps win better work without dropping prices. Ever lose a job to a cheaper bid even though you knew your company was better qualified? Chances are, the client couldn't tell the difference. That's not ...
AAR Q&A - How can I prevent ice dams?
A Michigan homeowner is ready to rid himself of a recurring problem. Keith, a homeowner from Michigan, wanted to know the proper course of action to take to repair their roof and avoid future ice dams, and asked: Good morning. I have a roof over my two bedrooms that ...
Q&A — What is the best way to address air leakage in the attic?
A year after purchasing a new home, this Maryland homeowner discovered air leakage in the attic and wanted to know the most efficient course of action. Piia, a homeowner from Maryland, wasn’t sure how to tackle air leakage in the attic and asked: I purchased my home last year and ...
Boost your legal knowledge
By Emma Peterson. Law and Mortar is the perfect podcast for contractors who want to learn more about operating their businesses. With over 100 episodes already out, Law and Mortar is the go-to podcast for information about the legal, business and safety side of the roofing industry. In the show, ...
A roofer's guide to chemical exposure prevention
By Cotney Consulting Group. Don't overlook this invisible — and potentially deadly — threat. When most people think of roofing hazards, they picture high ladders, steep slopes and fall protection systems. However, chemical exposure is one of the more invisible — and often overlooked — threats to a roofing job site. From ...
Field leadership excellence
By Cotney Consulting Group. Why your next jobsite win depends on your foreman, not just your forecast. In roofing, we spend much time focusing on the big stuff sales strategies, estimating accuracy and cash flow. But let's be honest: most jobs don't fall apart on paper. They fall apart in the field. ...
Q&A - What is the recommended temperature range for primer application?
A homeowner wanted to know the recommended temperature range for applying primer to their roof, as well as advice on sun exposure and top coats. Gregg, a homeowner preparing to repaint their roof, wanted to know the recommended temperature range for primer application. They asked: I am using HP-Primer. In what ...
European Trends Influencing the US Roofing Market - PODCAST TRANSCRIPT
Editor's note: The following is the transcript of a live interview with Jason Stanley, CEO of IB Roof Systems, and a panel of experts. You can read the interview below, listen to the podcast or watch the recording. Intro: Good morning and welcome to Coffee Conversations from the Coffee Shops. My ...
Boosting efficiency with metal building solutions
MCS Influencer John Kenney says in today’s construction market, energy efficiency is no longer a luxury. It’s an expectation. Building owners, developers and residential clients increasingly focus on sustainability, long-term cost savings and compliance with stricter energy codes. When properly designed and implemented, metal building solutions offer contractors a powerful way ...
How solar panels impact roof life and structure
AAR Expert John Kenny says thoughtful planning today ensures lasting performance for decades to come. As solar technology becomes more affordable and energy efficiency moves to the forefront of building priorities, homeowners and commercial property owners increasingly turn to rooftop solar installations. While solar panels can be a smart investment for ...


















