Cotney Consulting Group
It’s time to re-evaluate your marketing strategy
By Emma Peterson. With Gen Z representing 40% of all global consumers, it’s time to design marketing campaigns that account for their perspectives. A recent report by Redfin tracked homeownership trends across generations between 2022 and 2023. The report found that, while Millennials and Generation X saw rises in homeownership, ...
Build successful management solutions with Smartsheet
By John Kenney, Cotney Consulting Group. Learn how Smartsheet can help you make your roofing business more efficient and profitable. Project management is a crucial part of working in the roofing industry, but it can present some unique challenges. In order to run a successful and profitable roofing business, contractors ...
The roofing industry’s secret weapon
By Emma Peterson. John Kenney has gone from rooftop apprentice to a consulting leader. Learn how his experience can help you and your business through the COO on Demand program! John Kenney’s journey in the roofing industry started as an apprentice on a roof in the Northeast. Today, he is ...
Shifting your scope
By John Kenney, Cotney Consulting Group. Learn how to effectively manage change work orders when they become necessary on the job. Modifying the scope of a project can be a stressful but necessary part of many projects as unexpected scenarios pop up. The ensuing change work orders (CWOs) or additional ...
The art of risk and crisis management
By Jesse Sanchez. Elevate your game with expert insights on mastering resilience in risk and crisis management. Enhance your expertise in risk and crisis management with exclusive insights tailored for R-Club members. In this upcoming R-Club training webinar, John Kenney from Cotney Consulting Group will explore mastering resilience amidst uncertainty. ...
Is your roofing company prepared for an emergency?
By Cotney Consulting Group. Creating and implementing an EAP fosters unity and preparedness within your team. Emergencies can strike at times. For roofing contractors, having a well-developed Emergency Action Plan (EAP) is a regulatory requirement from OSHA and a crucial component of workplace safety. Here's a step-by-step guide to creating and implementing ...
The value of cross-training your employees
RCS Influencer John Kenney says cross-training employees in the roofing industry brings substantial value by enhancing flexibility, productivity and employee satisfaction. In the roofing industry, where precision, efficiency and safety are paramount, having a versatile and well-rounded team can significantly impact your company's success. Cross-training your employees is one of the ...
OSHA’s heat illness prevention rulemaking advances: Implications for the roofing industry
By Cotney Consulting Group. Roofing companies can safeguard their workforce and ensure compliance with new regulations by staying informed, engaging in the rulemaking process and proactively implementing heat illness prevention measures. With summer approaching, the roofing industry must stay vigilant about the safety of its workers in rising temperatures. The Occupational Safety ...
Training your service department for success!
By John Kenney, Cotney Consulting Group. Take a peek at how Cotney Consulting Group trains their team to understand how you can improve your roofing service department! As we all know, roofing is not a one and done job. There are ongoing inspections and maintenance needed to keep a roof ...
How contractors can use sustainability in their business and sales
RCS Influencer John Kenney says incorporating sustainability into your roofing business is a responsible choice and a strategic one. In today's roofing industry, sustainability is not just a trend — it's a necessity. With growing environmental awareness among consumers and increasing regulations aimed at reducing the carbon footprint of buildings, contractors ...
