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Anna Lockhart

Visualizing success

Visualizing success

By Anna Lockhart. Project visualization software can save contractors time, money and resources while simultaneously securing more sales! In a recent episode of the Roofing Road Trips® podcast, host Karen Edwards sat down with Brad Finck of Renoworks to discuss the brand’s innovative technologies and their mission to revolutionize ...


A superior acrylic coating makes its debut

A superior acrylic coating makes its debut

By Anna Lockhart. Progressive Materials showcased their latest product, AC-1200, at the 2025 IRE trade show, offering attendees a first look at the acrylic coating’s quality design. In a conversation with Progressive Material’s Director of Technical Services, Jay Mitchell, live from the trade show floor at this year’s International ...


Bend it like Malco

Bend it like Malco

By Anna Lockhart. Explore the product offerings of an industry-leading brand and find out how they’re revolutionizing the metal fabrication game. In an episode of Roofing Road Trips®, host Heidi J. Ellsworth sat down with Shane Norman, senior product manager at Malco Tools, to discuss the glories of all things ...


Making it count: Capturing homeowner attention in a fast-paced world

Making it count: Capturing homeowner attention in a fast-paced world

By Anna Lockhart. In the day and age of social media and short attention spans, it’s critical to have a simplistic, yet catchy marketing strategy. Does your messaging meet the cut? In a recent Coffee Conversations sponsored by Metal Roofing Alliance (MRA), host Karen Edwards sat down with ...


Where will spray foam take you next?

Where will spray foam take you next?

By Anna Lockhart. Discover the advantages of choosing spray foam roofing for your next project. General Coatings, the industry leader for spray foam roofing solutions, offers contractors a range of high-quality and durable products that can transform any commercial or residential project. With quality in mind, their spray ...


Level up your metal market share with digital marketing

Level up your metal market share with digital marketing

By Anna Lockhart. Maximize your brand’s marketing potential with the help of MetalVue’s latest service offering! In a recent advancement, Sherwin-Williams MetalVue launched their Digital Lead Generation Program – a service aimed at elevating users’ digital marketing strategies and their outcomes. Powered by the experts behind Stonegate Digital ...


Metal up: Give your home the defense it deserves!

Metal up: Give your home the defense it deserves!

By Anna Lockhart. Sheet happens – check out these reasons to armor your home with metal roofing panels. Choosing a high-quality roof is one of the most important investments you can make in your home. As roofs are the cornerstone of protecting your home from any severe weather ...


Making the most of your daily productivity

Making the most of your daily productivity

By Anna Lockhart. Applications like Dataforma are revolutionizing the way commercial contractors do business – and saving them significant time and money along the way. In the latest CoatingsTalk webinar, host Megan Ellsworth was joined by Brian Cook from Dataforma to discuss the power of utilizing productivity programs to increase ...


Tiny but mighty: A powerful forklift with a compact design

Tiny but mighty: A powerful forklift with a compact design

By Anna Lockhart. Don’t judge this book by its cover! The Tow-A-Lift packs a powerful punch considering its small design. But the capability to lift heavy materials with ease is worth a second look! Recently, the Equipter team took their Tow-A-Lift machinery, an impressive towable forklift designed for ...


Navigating operational efficiency during economic variability

Navigating operational efficiency during economic variability

By Anna Lockhart. Meet with fellow business owners and roofing professionals from across the country to engage in meaningful conversations about relevant operational concerns and strategies during these uncertain times. Join in on this exclusive, confidential peer forum created for roofing industry business owners and company managers ...


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