Roof Coating & Systems
Protecting the roof’s most vulnerable points
By Progressive Materials. Sealing flashings, seams and penetrations properly is essential for long-term roof performance. Even the strongest roofing system is only as reliable as its weakest point. The flashings, seams and penetrations on a roof are natural stress zones where movement, weather and water pressure can quickly lead to ...
Rooftop chemistry explained
By Jesse Sanchez. Roofing expert breaks down the science behind two of the industry's most prominent coatings. In this episode of CoatingsTalk, Megan Ellsworth sat down with roofing veteran Cameron Webb from MuleHide to tackle the topic of silicone versus acrylic coatings. With more than two decades in the industry ...
Membrane options for every building use
By Jesse Sanchez. MuleHide’s Fleece Back membranes offer a cleaner, faster and more cost-effective roof recover system. In an era of rising construction costs and tighter project timelines, many contractors are looking for roofing solutions that offer durability without disruption. Enter Fleece Back membranes, an option gaining traction in the ...
Coffee Conversations LIVE From WRE 2025 Sponsored by General Coatings & EVERROOF!
You won't want to miss this special Coffee Conversations®, sponsored by General Coatings, coming to you LIVE from the Western Roofing Expo! Join us on day one of the show, Monday, September 29, 2025, at 2 p.m. P.T., as we meet with industry leaders and experts from the Western region ...
Coffee Conversations LIVE From WRE 2025 Sponsored by General Coatings & EVERROOF!
You won't want to miss this special Coffee Conversations®, sponsored by General Coatings, coming to you LIVE from the Western Roofing Expo! Join us on day one of the show, Monday, September 29, 2025, at 2 p.m. P.T., as we meet with industry leaders and experts from the Western region ...
NRCA encourages roofing professionals to complete latest Quarterly Market Index Survey for Reroofing
The survey is an industry-wide effort to collect information about the reroofing market spearheaded by a coalition of trade associations. The National Roofing Contractors Association encourages roofing professionals to join industry trade associations representing contractors, consultants and manufacturers in the U.S. and Canada in taking part in the latest Quarterly Market ...
Turning uncertainty into an advantage
By Dani Sheehan. Learn how roof coatings can help you build trust and steady work in a volatile environment. Uncertainty has become the defining challenge for today’s roofing market. Building owners are weighing aging roofs against tightening budgets, while economic shifts make it difficult to plan major capital projects. Yet ...
Future savings, built in
By Dani Sheehan. With benefits like increased energy efficiency, less disruption to daily operations and a reduced carbon footprint, restoration is a win for building owners and contractors alike. Rosscrete Roofing, Inc., chose restoration as a cost-effective alternative to a full tear-off and replacement when a well-known retail brand’s headquarters ...
Why IB Roof PVC?
High-quality membranes. IB Roof Systems has been making PVC membranes for over 4 decades. Our PVC membranes are long-lasting and sustainable - ensuring your roof can handle harsh weather and chemicals for years to come. IB PVC remains flexible and features our high-performance coated scrim - preventing water absorption. 50 ...
Why IB Roof PVC?
High-quality membranes. IB Roof Systems has been making PVC membranes for over 4 decades. Our PVC membranes are long-lasting and sustainable - ensuring your roof can handle harsh weather and chemicals for years to come. IB PVC remains flexible and features our high-performance coated scrim - preventing water absorption. 50 ...


















