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Expert Conversations

Metalforming Live from METALCON

Major Changes Happening at MetalForming LLC

By Evelyn Witterholt. With a new CEO at its helm, MetalForming LLC shares with us why they see a bright future ahead of them. In 1997, Geoff Stone brought European metal panel technology to North America when he founded MetalForming LLC Since then, MetalForming has been a mainstay in the ...


CertainTeed Time for Roofing to get REAL

It is Time for Roofing to Get REAL

By Cass Jacoby. National Women in Roofing (NWiR) takes on new DEI initiatives that are elevating the entire industry and ushering in a new generation of roofer. In a new Coffee Conversations, sponsored by CertainTeed, Heidi J. Ellsworth talks with executive director of National Women in Roofing (NWiR) ...


Roofing Alliance Blueprints

Exciting Achievements from 2022 for the Roofing Alliance

By Alec Doniger. A successful 2022 sets the Roofing Alliance on the right track for the future. Heidi J. Ellsworth starts the new year off right with an invigorating episode of Roofing Road Trips featuring Kelly Van Winkle and Alison LaValley of the Roofing Alliance. Kelly has an extensive family ...


Cotney Consulting Field Leadership Training

How to Successfully Retain and Recruit Despite the Labor Shortage

By Cass Jacoby. In an upcoming RLW, John Kenney and Heidi J. Ellsworth discuss how strong field leadership training is key to building a work culture that attracts and maintains a skilled workforce. RoofersCoffeeShop® has made it easier than ever for members of the roofing and construction industries to ...


Kokua Roofing Stories from the Roof

Long-time Roofer Shares His Wisdom

By Alec Doniger. In a recent episode of Stories from the Roof, Ron Lloyd tells the story of starting his own company. Ron Lloyd has been in roofing for close to 46 years. He started in Salt Lake City, Utah working for Bartile, a manufacturer and installer of roofing tile. After ...


RCAW Start 2023 off Right

Start 2023 Off Right in Washington State

By Cass Jacoby. Get a head start on your competitors by attending the first roofing tradeshow of the year in Washington! The Roofing Contractors Association of Washington (RCAW) trade show is fast approaching! This year’s Pacific North West Regional show is taking place January 20, 2023 at the Tulalip ...


Labor Central Connecting Sub Crews with Contractors

Connecting Sub-crews With Contractors

By Cass Jacoby. Bringing crews and contractors together in an easy format that works. In a new Roofing Road Trips podcast, Heidi J. Ellsworth meets with Labor Central cofounder and Chief Marketing Officer Eric Carlisle for a conversation on how working as subcontractors for other roofing contractors can ...


PIMA Decarbonizing the Built Environment

Polyiso Insulation Ideal for Energy Savings

By Alec Doniger. PIMA advocates for more energy-efficient insulation materials, succeeding in improving the quality of our environment. Today, looking for sustainable solutions is more important than ever. Fortunately, many roofing industry professionals are passionate about methods for improving our environment. In a recent episode of Roofing Road Trips, Heidi ...


NWIR Commercial Construction Industry

State of the Commercial Construction Industry

By Cass Jacoby. Going into 2023, thought leaders David Corson and Heidi J. Ellsworth take stock of the commercial construction industry as a whole. In Season 4, Episode 74 of the Roofing Road Trips podcast, Heidi J. Ellsworth meets with publisher and editor of Commercial Construction & Renovation, David Corson. ...


Leap Foundational Tech Stack

How to Build a Foundational Tech Stack

By Cass Jacoby. Growing your business is easy when you have a strong foundation of technology to pay attention to the details. Read on to learn about how Leap and JobProgress are uniting to cover all your bases. In Season 4, Episode 78 of the Roofing Road Trips Podcast, ...


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