The State of Single Ply Roofing in Florida
In this RoofersCoffeeShop® Coffee Conversations LIVE at the FRSA Show, sponsored by IB Roof Systems, a panel of Florida roofing professionals explores the realities of selling single ply roofing systems, especially TPO, in one of the toughest roofing environments in the country. Florida roofing is unlike almost any other market, with high winds, hurricanes, salt exposure, insurance pressures and strict building codes creating unique challenges for contractors. It is also a leading indicator for the roofing industry, as many code changes, insurance requirements and best practices that begin in Florida often spread across the country. As demand for performance, durability and long-term value continues to grow, what is really happening in Florida’s single ply roofing market today? How are contractors positioning TPO systems and what do they need to know to win more business? Join leading single ply experts as they share real-world insights, market trends and practical strategies for succeeding in Florida roofing while exploring what those trends may mean for contractors nationwide.
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