By Roofing Marketing Pros.
Your House Doctor is a family owned, a full-service construction firm in Minnesota, that is licensed (#20521605), bonded, and insured. From their main office in Coon Rapids, Minnesota, they service the Twin Cities metro areas in Minnesota, Western Wisconsin, and Southwest Florida.They have been in business in the for over 18 years and provide residential and commercial roofing, gutters, windows and doors and siding services for their customers.
They found tremendous success working with Roofing Marketing Pros implementing their online marketing campaign. Watch Your House Doctor share their story in the video testimonial below or scroll past to read the summary.
Company president Mike Heiderscheid has been roofing in Minnesota for over 18 years. He’s relied on outside lead generation companies and stormy weather to drive new business. When there was a hail storm life was good. Calls were coming in and the sales were flowing. This created a vicious cycle of relying on the weather to drive new business.
Mike knew that the future of his business was dependent on adapting to the online world. He never found success with online marketing. He tried hiring several companies but never got a return on his investment. After talking to one of Roofing Marketing Pros clients Mike finally decided to commit investing in digital marketing, and its paid off.
Roofing Marketing Pros used their Automatic Roofing Job Generator Marketing system for great results. They created a Pay Per Click campaign focused on a 40-mile radius around the office. They created two AdWords campaign for residential and commercial with two separate landing pages with dynamic text replacement. This helped facilitate higher conversion rates. Only targeted keywords geared towards people at the top of the buying cycle were used.
They developed an extensive negative keyword list along with custom ad copy to exclude the wrong type of traffic and implemented call tracking and form submissions to measure the effectiveness of the campaign. Google re-marketing was used to help increase conversion rates.
From June 8 to August 1, 2018 we generated the following:
Your House Doctor has been in business for close to 20 years. They were like most contractors unwilling to adapt to the new era of digital marketing. They finally made the commitment to invest and are getting significant results because of that investment.
If you want to take action and get massive results by getting your phone to ring then book a free strategy session with us!
Original article source: Roofing Marketing Pros