Jesse Sanchez, Writer
From problem solving to industry standard
By Jesse Sanchez. A contractor-led idea grew into a widely trusted retrofit approach by responding to real-world challenges and validating performance through decades of testing. In this episode of Roofing Road Trips®, Karen Edwards sat down with Dale Nelson, founder of Roof Hugger, to trace how a practical field challenge ...
Silicone vs. acrylic coatings
By Jesse Sanchez. Industry experts discuss how chemistry, climate and roof conditions influence coating selection. In this CoatingsTalk, a representative from MuleHide addressed a practical question contractors and building owners face on recover projects: When does silicone make sense and when is acrylic the better fit? Led by Megan Ellsworth, ...
Field inspections anchor warranty confidence
By Jesse Sanchez. Field inspections are the key to shaping contractor accountability, quality assurance and long-term performance across commercial roofing. In this episode of La Voz de los Ruferos, host Jessica Bravo spoke with Alejandra Mahecha Bader, technical field representative for MuleHide, about daily inspection realities and their importance. Alejandra ...
Insurance pushes for high-performance roofs
By Jesse Sanchez. Growing collaboration between manufacturers and insurers could reshape roofing choices. In the storm-prone Southeastern United States, insurance companies are increasingly influencing what materials go on roofs and their push for durability is opening the door for synthetic products like those made by Brava Roof Tile to take ...
Bringing production workflows into the field
By Jesse Sanchez. This tool integrates daily reporting, cost tracking and documentation into native apps to strengthen coordination between field and office teams. Centerpoint Connect has expanded its platform with the introduction of the Production Module, designed to bring service, sales and production workflows into a single connected system. The ...
Temperature swings create hidden roofing risks
By Jesse Sanchez. Rapid winter temperature shifts can put your attic at risk for moisture problems. Here’s what to look for. Regions with harsh winters routinely push roofing systems to their limits as temperatures fluctuate sharply within short time frames. All Craft Exteriors works with homeowners across the region ...
A rocket that transports debris safely and efficiently
By Jesse Sanchez. Learn how this machine is changing the way contractors approach debris cleanup on jobsites. The CoatingsCoffeeShop soundstage at World of Concrete, sponsored by Tremco, saw many different faces throughout the three-day trade show, one of which was Rob Thorson from Rocket Equipment. He talked with Megan Ellsworth ...
When service work starts feeling like a craft
By Jesse Sanchez. There is a moment when a room gets quiet, not because no one has anything to say, but because everyone is listening. This Roofing Road Trips® podcast begins the way many roofing stories do, with memory. Will Riley remembers being a kid, riding along while his father ...
How proper insulation protects roofing systems
By Jesse Sanchez. Strategic insulation upgrades help Pacific Northwest homeowners prevent moisture damage, reduce waste and preserve roofs. Pacific Northwest homeowners face persistent moisture challenges that strain attics and roofing assemblies year-round. Guardian Roofing, Gutters & Insulation works with property owners to address insulation gaps that allow humidity, heat loss ...
Looking ahead to what’s next
By Jesse Sanchez. With details intentionally under wraps, a trusted commercial roofing manufacturer signals that contractors on the show floor won’t want to miss this exciting new development! Something significant is taking shape at IB Roof Systems™ and the commercial roofing community will have to be in the room ...
