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The Whole-home Exterior Advantage
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Geocel

Geocel - 4525 - Sausage

A sealant ready for any condition

By Dani Sheehan. Simply pour this sealant in place and it cures to form a durable, weather resistant seal for pitch pans and roof repair applications. For tackling roof repairs, you need a reliable solution as versatile as a Swiss Army knife. No one wants to carry around specific products ...


Geocel 3500 Sealant Palette of Possibilities

A palette of possibilities with this bonding sealant

By Dani Sheehan.  Geocel’s bonding sealant is ideal for adhering cement roofing tiles and provides a solution that will ensure structural integrity and a watertight finish every time.  The secret to a durable, long-lasting roof lies not just in the materials you use, but in the quality of the sealant ...


Grosso Multifaceted Power of MetalVue

The multifaceted power of MetalVue

By Emma Peterson. Learn how this program, designed for metal roofing professionals, is transforming the industry through integration. Sherwin-Williams is well known for their 5,800 paint stores across the United States, but that’s actually just one of three of their divisions. They also operate consumer brands such as Valspar paint, ...


Geocel Explore Coating Products

Explore the coating products of the future

By Emma Peterson. The industry is moving forward in adaptability, functionality and efficiency. Learn how Geocel & Kool Seal are playing a part in making those changes happen! Last fall, the CoffeeShops crew got the opportunity to attend the Roofing Contractors Association of Texas (RCAT)’s Texas Roofing Conference! The conference, ...


Geocel IIBEC 2024

Sherwin-Williams Roofing Solutions has something for everyone

By Emma Peterson. Learn a bit about the background of each of the Sherwin-Williams' Roofing Solutions brands to know what coating is best for you. This last March, the International Institute of Building Enclosure Consultants (IIBEC) hosted their International Convention and Trade Show in Phoenix, Arizona. The convention, which spanned ...


Geocel Superhero of Roofing Sealants

The superhero of roofing sealants

By Dani Sheehan. Versatile, durable and ready for any application, trust in Geocel’s high-performance polyurethane sealant to protect any building against the forces of nature. When enemies wage war in the multiverse, Spider-Man emerges the unsung hero time and again. When the elements wage war against our buildings in today’s ...


Geocel Roof Paint

Not your ordinary roof accessory paint

By Dani Sheehan. With its ability to hide flaws, provide durable protection and deliver a professional finish in record time, this roof accessory paint is a must-have for any project. When it comes to roofing projects, attention to detail can make all the difference between a job well done and ...


nfba - expo - metal - 2024 - iowa

Build your metal business at the 2024 NFBA Expo!

By Anna Lockhart. Network with other contractors and learn how the Roofing Passport can help boost your business at the annual NFBA Conference & Expo! The National Frame Building Association (NFBA) is gearing up to host their annual conference and expo this month! This event will be the perfect ...


Sherwin-Williams robust presence at IRE 2024

Sherwin-Williams Coil Coatings to Have Robust Presence at International Roofing Expo 2024

Highlights Include samples from new collections, product spotlights, in-booth demos and more. Sherwin-Williams Coil Coatings will have a significant and very hands-on presence at the International Roofing Expo (IRE), the largest roofing and exteriors event in the country, from Feb. 6-8 in Las Vegas, Nevada. Attendees to Sherwin-Williams booths #4916/4918 can ...


Geocel Five Decades of Success

Five decades of success and excellence

By Dani Sheehan. Celebrate Geocel’s product evolution and commitment to innovation in the roofing industry. Celebrating 50 years of excellence this year, Geocel stands as a testament to innovation, quality and unwavering commitment to customer satisfaction. Since its inception in 1974, Geocel has evolved into a leading provider of ...


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