Roof Coating & Systems
The rise of resilient roofing
By Dani Sheehan. In a changing market where weather risk, insurance limitations and operational costs are all increasing, durable solutions are more important than ever. Today’s building owners are facing tougher decisions and tougher climates. Between rising insurance limitations, tightening budgets and increasingly extreme weather, the question they’re asking about ...
New MuleHide SL Base smooths the way for coating
New SL Base silicone surface-leveling coating from low-slope roofing manufacturer MuleHide offers a quicker, lower-cost way to restore rough, uneven roofs. Coating a gravel built-up roof (BUR) has traditionally been a materials-intensive process, thanks to the extremely thick layer of coating required to create a smooth, level surface. New SL Base ...
Jon Feick - Seal, Reflect, Save, Repeat
In this Roofing Road Trips® episode, Karen Edwards is joined by Jon Feick of BITEC to explore Storm Breaker™, a powerful line of fluid-applied roof coatings designed to extend roof life and reduce energy costs. From acrylics to silicones to liquid rubber (SEBS), the Storm Breaker family offers contractor-friendly solutions ...
Silicone Versus Acrylic Coatings
In this CoatingsTalk webinar, sponsored by MuleHide, Territory Manager Cameron Webb will guide attendees through the two primary types of low-slope roof coatings: silicone and acrylic. He’ll explain their similarities and differences, outline the advantages and challenges of each system and provide practical insights into how to choose the right ...
Why roofing contractors must embrace integration now
By Jesse Sanchez. Reveal how smarter, better-integrated tech stacks transform day-to-day operations and drive long-term profitability across the roofing industry. When roofing businesses talk technology, one word keeps coming up: integration. And according to Zach Carpenter of Jobba, that's no coincidence. "I would say if we were to identify a ...
One system, two trusted brands
By Dani Sheehan. This advanced foam and coating system offers a renewable solution that extends the life of the roof. Sherwin-Williams Roofing Solutions is making it easier than ever to deliver dependable performance with a two-product spray polyurethane foam (SPF) roofing system built for longevity, efficiency and ease of application. ...
671 Karna-Seal: A silicone sealant solution
By Jenny Yu. KARNAK’s sealant is durable, weather-resistant and ready to use. Years ago, sealant products were specifically geared toward asphalt roof systems since they were the most prevalent. Today, asphalt is still a popular roof choice, but there’s also been a rise in single-ply membrane roofs, therefore roofing contractors ...
Successfully selling maintenance services
By Dani Sheehan. With strong manufacturer backing and clearly educating building owners, contractors can position maintenance as a key driver of their business growth. In a recent episode of CoatingsTalk, Megan Ellsworth sat down with Chris Huettig and John McDermott from KARNAK to talk about one of the most reliable, ...
Westlake Royal Building Products™ introduces roof mastic for modified asphalt underlayments
By Westlake Royal Building Products. Announcing the launch of Westlake Royal™ Roof Mastic, an advanced rubberized flashing cement designed for modified asphalt underlayments, to Florida markets. Westlake Royal Roof Mastic is formulated to provide ultimate adhesion and waterproofing to polyester-faced underlayments. It is flexible, even at low temperatures, and it will not ...
Handling hidden hail damage
By Western Colloid. Learn how to help your clients navigate the aftermath of a hailstorm and prepare for the next one. Most people know the danger of hail and the havoc it can wreak on a roof, but they often think of it only in terms of chips and ...


















