Products & Services
How ServiceTitan is helping roofers streamline operations
By Jesse Sanchez. Why roofing contractors are moving toward a single end-to-end platform and how Atlas AI is designed to turn unified data into measurable business insight. Roofing contractors are not looking to add more technology to their operations just for the sake of it. They are looking for smarter ...
Data, trends and peak performance
By Jenny Yu. JobNimbus shares how their team is using data to anticipate trends and empower roofing contractors. At the 2026 International Roofing Expo, Lauren White from The Coffee Shops™ had a chance to chat with Mitch Woodward of JobNimbus at the company’s booth. The two discussed how the ...
Georgian style meets modern exterior performance
By Jesse Sanchez. A look at how vinyl siding and polymeric trim can preserve South Carolina’s architectural heritage while improving long-term performance. Editor’s Note: This article is repurposed from an original piece by Don Browne, contributing writer and blogger for the Polymeric Exterior Products Association (PEPA), and first appeared in ...
More than just a roof
By Emma Peterson. Exploring the three pillars that guide the Owens Corning brand. Recently, our team had the chance to talk to Jessica Greer, the brand strategy leader for Owens Corning’s roof division. In our discussion, she dove into what Owens Corning’s adage, more than just a roof, means in ...
From invisible to in demand: The impact of local SEO
By Ben Levesque, Webrunner. A targeted SEO strategy by Webrunner helped transform a landscaping company’s online presence into a steady source of new leads. For many contractors, a strong reputation in the field does not always translate to visibility online. That gap can limit growth, especially in competitive service markets ...
Roof replacement versus restoration: What makes sense at year 10?
By Roof Maxx. The conversation most homeowners aren't having with their contractors, and why that needs to change. It happens every day in the roofing industry: a homeowner calls to ask for help with a few cracked shingles. Or, maybe they're starting to notice granules building up in their gutters. The roof itself ...
40 years shaped by contractor feedback
By Jesse Sanchez. How contractor input drove one manufacturer’s expansion into a complete roofing systems provider. At the International Roofing Expo (IRE) in Las Vegas, BITEC® marked its 40th anniversary with a clear message: its growth from a modified bitumen producer to a full systems manufacturer has been driven by ...
Building better retrofits: Roof Hugger’s commitment to IIBEC and the building enclosure community
By Heidi J. Ellsworth. Advancing retrofit solutions through engineering, collaboration and industry partnership. In today’s evolving construction landscape, the role of building enclosure professionals has never been more critical. From ensuring long-term performance to meeting increasingly complex energy and structural requirements, consultants are at the forefront of delivering smarter, more ...
Central States announces industry-leading Saberis integration for easy customer ordering
Central Link sends quote data to Saberis in just one to two seconds with a single click, helping customers get back to their day-to-day faster. Central States Inc. is making customer ordering easier than ever through a new integration with the Saberis platform, a leading middleware system serving the lumber and ...
Friendly competition and education draw crowds at IRE 2026
By Jenny Yu. Sika highlighted coatings, restoration systems and contractor training while engaging with attendees on the show floor. The 2026 International Roofing Expo brought together roofing professionals from across the world, and Sika Roofing & Waterproofing used the opportunity to showcase its wide range of building protection solutions ...
