Expert Conversations
Why Pride and inclusion matter in roofing
By Emma Peterson. Industry leaders explain why creating a culture of belonging benefits employees, companies and the future of roofing. June was Pride Month and here at The Coffee Shops™ we celebrated with a special Pride Month Coffee Conversations all about how roofing companies can create inclusive environments within their ...
Building a one-stop shop for homeowners
By Emma Peterson. Learn why contractors are diversifying their offerings and how the right supplier partnerships can make expansion easier. In a new Coffee Conversations® webinar, Heidi J. Ellsworth sat down with Josh Wilens, Alex Birnbaum and Kristina Hill to talk about how siding is no longer just an add-on ...
Bridging the gap between policy and practicality
By Emma Peterson. Gary Walpole discusses advocacy, legislation and the roofing industry. Roofing associations like National Federation of Roofing Contractors (NFRC) are critical to the success in advocating for the industry. To learn more about how these associations unify the industry into one collective voice, we sat down with ...
Finding technology that fits a commercial roofing business
By Jesse Sanchez. Successful technology adoption begins with understanding operational gaps and choosing a partner that knows commercial roofing. Technology can help commercial roofing contractors scale, but a platform must align with the company’s work, people and long-term goals. In an episode of Roofing Road Trips®, Aaron Weinstein, Terial co-founder ...
New integration answers a contractor request
By Jesse Sanchez. The new integration connects ordering, pricing and project workflows for commercial roofing contractors. Commercial roofing contractors have been wanting an integration from Dataforma and QXO built around daily ordering and estimating workflows, and the companies responded. In this episode of Roofing Road Trips®, Karen Edwards spoke with ...
Connecting the dots between data and strategy
By Emma Peterson. How the Farnsworth Group combines research and consulting to help industry professionals navigate change and stay competitive. For over 35 years, the Farnsworth Group has collected market research and intelligence for manufacturers, suppliers and business owners in the construction industry. Not only does the Farnsworth team go ...
Beginning a new chapter while preserving a legacy
By Jesse Sanchez. New owner plans to build on the quality, service and contractor-focused problem-solving that established the Wil-Mar Products brand. The trusted Wil-Mar Products, Inc. pipe collar is entering a new chapter under the ownership of Mike Bothman. During this episode of Roofing Road Trips®, Mike explained how an ...
Designing smarter operations by removing business bottlenecks
By Jesse Sanchez. Understanding how people, processes, data and technology work together helps companies build operations that support sustainable growth. Operational efficiency begins with understanding how work is actually performed. In this episode of Operational Clarity, a podcast from The Coffee Shops™, Tyelus CEO Lynsey Hull explained how companies can ...
A product to depend on
By Anna Lockhart. As a business owner, Becca Haggard emphasizes the importance of using products you trust and can rely on. In a recent episode of Roofing Road Trips®, Megan Ellsworth sat down with Becca Haggard, owner of That Girl Roofing, to discuss her journey into roofing and ...
How invoice errors turn into recovered revenue
By Jesse Sanchez. Invoice IQ helps contractors compare supplier invoices against agreed pricing to identify overcharges and recover revenue. For contractors managing material costs across hundreds or thousands of invoices, missed pricing errors can quickly drain revenue. On this episode of Roofing Road Trips®, Karen Edwards spoke with John Albright ...
