Expo Contratista 2022 was held on July 16 and 17 at Centennial Hall Fairpark in Dallas, Texas. SRS para Latinos proudly sponsored the event, the largest of its type targeted specifically to Latino contractors in the United States.
SRS para Latinos' presence was marked with a booth design and staff completely in Spanish providing exclusive resources for Latino contractors. Additionally, contractors had access to SRS sales representatives that assisted with account set up support to purchase materials. SRS staff members also facilitated enrollment to Spanish-language communications.
Acknowledging the fast growing Latino workforce, SRS also announced a nationwide recruitment program to hire more Hispanic and bilingual staff. Key career positions and opportunities were featured and may be accessed through SRS site.
To commemorate the significant impact of Latino roofers, SRS para Latinos also participated in recognizing the winner of the best roofer competition — focusing on the quality of installation. The winner was awarded a cash prize of $1,500.00.
SRS Distribution's Latino Sales and Marketing Program Director Julissa Chavez, said, "SRS para Latinos is honored to be the official sponsor of Expo Contratista; we are here because we continue to be connected closely to our Hispanic contractors. We support the growing number of Latinos working in construction and facilitate spaces in which they can participate and share industry best practices."
SRS para Latinos is focused on providing Latino contractors with the best tools and resources they need to increase their profits, grow their businesses and make them leaders in their markets. Through various resources, SRS para Latinos helps contractors with trainings and webinars in their language, and soon will offer a mentoring program to connect others with successful Latino contractors to learn about the latest industry trends and best business strategies. The workshop series “Alcanzando el Éxito Empresarial” covers topics such as sales techniques, leadership, tips for selling more projects, how to run your roofing business and many others.
"I’m proud that the SRS Para Latinos program is the trailblazer in the roofing industry; no other national distributor has anything like our program, and we will continue developing partnerships with suppliers within the construction industry," Chavez said.
This is the second year that SRS para Latinos participate in Expo Contratista, and this year, marks the first where we are official title sponsor of both Expo Contratista Dallas, and coming soon, Expo Contratista Houston. "To pair with the growth of the Hispanic construction industry and foster new ideas, we invite you to join us at the Humble Civic Center in Houston for Expo Contratista to be held on October 22 and 23," concluded Julissa Chavez.
About SRS Distribution
Founded in 2008 and headquartered in McKinney, TX, SRS has grown to become one of the largest and fastest growing building products distributors in the United States. Since our inception, we have established a differentiated growth strategy and entrepreneurial culture that is focused on serving our customers, partnering with our suppliers, and attracting the industry’s best talent. We currently operate under a family of distinct local brands encompassing more than 600 locations across 44 states. SRS Distribution is a portfolio company of Leonard Green & Partners, L.P., and Berkshire Partners LLC. For more information, www.srsdistribution.com.
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