For the second consecutive year, Owens Corning is honored to receive the Women’s Choice Award®. The honor recognizes the brand behind America’s Most Recommended™ Roofing Products and is awarded based on a national survey reflecting responses from thousands of women in the United States asked to select brands they would highly recommend to friends and family.
“We are humbled to have been awarded the Women’s Choice Award for two consecutive years,” said Sue Burkett, marketing manager, accepting the award on behalf of Owens Corning. “Women are influencers when it comes to the elements that design and inspire their homes’ exteriors and Owens Corning is committed to addressing the factors that matter to women from both an aesthetic and a performance perspective.”
Owens Corning was first awarded the Women’s Choice Award in 2018. The Toledo-based company created its signature Color of the Year initiative with women in mind. Introduced in 2017, the Owens Corning® Shingle Color of the highlights the roof as a design element and offers free inspiration boards and visualization tools to help consumers express their personal style on their homes’ exteriors. The 2019 Shingle Color of the Year is Black Sable.
Announcing Owens Corning’s receipt of the award, Delia Passi, Chief Executive Officer and Founder of the Women’s Choice Award stated, “By carrying the Women’s Choice Award seal, brands like Owens Corning signify their commitment to empower women to make smart buying choices, which is important because women’s spending power continues to grow. They currently control the majority of the purchasing decisions for consumer goods in the United States.”
“As we accept this award, we are honored that American women have expressed their trust in Owens Corning® roofing products as evidenced by the Women’s Choice Award,” said Burkett. Additional information about Owens Corning® Roofing products, including tools created to design and inspire homeowners’ roofing decisions, is available at https://www.owenscorning.com/roofing.