By Heidi J. Ellsworth, Partner RoofersCoffeeShop.
For many smaller manufacturers establishing a national footprint is not always easy. Roof Saver®, the environmentally friendly rolled ridge vent manufactured by Blocksom & Co. has been in the market for close to twenty years and has developed a strong position offering a cost-effective solution for steep slope ventilation. But there are still many areas in the country where contractors do not have access at their local roofing distribution branch to purchase the product.
Andy Swan, President of Blocksom & Co., saw the opportunity to make Roof Saver available anywhere and everywhere. “We are in the age of Amazon and I realized I needed to think differently,” he noted. “We are still active in distribution through out the country but for those areas we have not been able to stock the product, we needed a solution. We see contractors at tradeshows throughout the year and on RoofersCoffeeShop who want to know how they can buy Roof Saver ridge ventilation. We now have that solution.”
Swan started working with Modern Builders Supply (MBS) out of Ohio. He was stocked in their stores but saw with the addition of their ecommerce site that anyone can buy from, that this was what he needed to get Roof Saver available nationally. “Our product is perfect for this platform,” continued Swan. “The product is light and easy to ship. We found out that MBS was able to ship by the box or by the pallet, solving a long-time problem for our contractors. They can get Roof Saver direct to the job in the exact amount needed or delivered by the pallet to the warehouse. It is making a big difference.”
“Roof Saver is a cost-effective solution for ridge vent and when it comes to roofing, price is important,” stated Dan Lieske, E-Commerce Manager for BuyMBS.com. “We focus on getting the best pricing for our customers and Roof Saver is a great solution. We can ship a pallet directly to a commercial or residential property. Shipping is free, making it the most cost-effective solution out there. We can ship it by the box or by the pallet, with the contractor seeing substantial savings when buying by the pallet.”
“The whole market is moving online and with so many markets limited on what they can have in their warehouse, the online solution offers options. On BuyMBS.com you can find the product in whatever size, color, quantity or shape you need. What you want, when you want it. We have 26 distribution warehouses that we ship from so we can make things happen quickly.”