By Emma Peterson. 

Diving into how the NRCA advocates for the betterment of the roofing industry and our country, regardless of party lines. 

The National Roofing Contractors Association (NRCA)’s mission focuses on finding ways to support the success of roofing professionals across the United States. And one of the biggest ways they achieve this mission is by acting as a unified voice for the industry in relation to advocacy efforts. To learn more about NRCA’s advocating efforts, we brought Brad Stine (NRCA’s director of federal affairs), Duane Musser (NRCA’s vice president of government relations) and Will Lorenz (president of General Coatings) together for a Roofing Road Trips® episode. 

Affordable housing 

One of the examples of NRCA’s advocacy efforts is their work to make housing more affordable. Brad spoke about why this topic is so important to them, “You want to talk about timely things that are bipartisan, look no further than affordability. And of all the issues related to affordability, housing is one of the biggest ones.” 

So, how is NRCA working to advocate for solutions to this bipartisan housing affordability issue? Brad explained:  

There are two specific bills we are currently advocating for. The first one is the Revitalizing Downtowns And Main Streets Act (H.R. 2410). This bill aims to establish a federal tax credit to facilitate the conversion of older, underutilized commercial buildings to residential housing. And the other is the bicameral Neighborhood Homes Investment Act (H.R. 2854 and S.B. 1686). This one is a federal tax credit that incentivizes the building of new or repairing residential homes in certain rural and urban areas around the US. 

Immigration and labor 

Another roofing-related issue that NRCA is putting advocacy efforts behind is immigration. Duane explained, "Immigration is often a controversial topic. But the way we approach it at NRCA is centered on advocating and uplifting legal, bipartisan policies that are focused on solving very real issues – like labor shortage.” 

A great example of this is the NRCA’s support of the Dignity Act, which was one of their biggest talking points at their annual advocacy day in April 2026. What is the Dignity Act? Duane explained:  

The Dignity Act has support from Democrats and Republicans. It’s a piece of legislation, that deals with the many immigrants who are here with under temporary protected work status that might be at risk of losing that. This legislation works to give those individuals the opportunity to earn permanent legal status, not citizenship, that would stabilize workforces for industries like roofing.  

Conclusion 

Oftentimes, when we hear the term political advocacy, we think about party politics and advocacy related to getting politicians elected. But that’s not the type of advocacy NRCA participates in. As Brad, Duane and Will highlighted in this podcast, NRCA is all about advocacy that crosses party lines. Will put it best, “Government and democracy is not an exact science. It gets things right many times. And then it fails and has to reset and figure it out again. And what we are talking about today are issues that really affect a lot of people... It’s not about red or blue, it’s about growth and success and helping people.” 

Want to learn more? Listen to the whole episode or Watch the recording. 

By NRCA.

The NRCA shares ways roofing professionals can manage anxiety.

From changing weather and tight schedules to customer expectations, labor challenges and business pressures, roofing professionals often carry more than the work in front of them. The National Roofing Contractors Association is encouraging contractors and their teams to recognize the importance of managing stress and anxiety before it begins affecting their work, relationships or well-being. 

While common advice like taking a walk, getting enough sleep or meditating can help, NRCA notes that high-achieving professionals may need more intentional ways to step back from the constant pressure to perform. 

One place to start is by giving yourself permission to take a break. In an industry where there is always another estimate to send, crew to manage or customer to call back, stepping away can feel difficult. However, time away from work can help people return with a clearer perspective, stronger focus and more energy for the tasks ahead. 

NRCA also recommends starting with small, manageable changes rather than trying to overhaul everything at once. For example, a contractor who wants to spend less time checking their phone can begin by putting it on silent in another room for 15 minutes. Small adjustments can build into healthier routines over time. 

Another practical strategy is to move unfinished work out of your head and onto paper. At the end of the workday, write down three tasks that need attention tomorrow. Creating a clear plan can help prevent incomplete projects, customer issues and jobsite concerns from following you home. 

Breaking larger challenges into smaller steps can also make overwhelming situations feel more manageable. Whether the issue is a staffing concern, a complicated project or a growing to-do list, identifying the next immediate action can help create momentum. 

NRCA also points to the value of separating work mode from home mode. Taking a few minutes to reflect on the day, acknowledge what was accomplished and prepare for the next day can make it easier to leave work concerns behind and focus on time outside the business. 

Finally, connecting with trusted peers, friends or family members remains an important part of resilience. No roofing professional needs to carry stress alone. Honest conversations can provide support, perspective and a reminder that help is available. 

NRCA offers mental health resources designed to help roofing employers and employees support themselves and their teams. Creating a stronger industry starts with taking care of the people who power it. 

Por Emma Peterson, traducido por Alberto Torres. 

Participa para tener la oportunidad de acceder a sesiones educativas de primer nivel, eventos para establecer contactos, almuerzos y una de las exposiciones comerciales más importantes de la industria. 

RoofersCoffeeShop® se ha unido a Western Colloid para enviar a cinco profesionales a la Western Roofing Expo (WRE). Reconocida como uno de los principales eventos regionales de techado e impermeabilización en Estados Unidos, la WRE es una exposición organizada por la Western States Roofing Contractors Association (WSRCA). El evento se llevará a cabo del 27 al 29 de septiembre en el hotel Paris Las Vegas y contará con educación, oportunidades para establecer contactos y mucho más.

Los cinco (5) afortunados ganadores de nuestro concurso recibirán un paquete con valor de $500.00 para asistir al evento (viaje y hospedaje no incluidos). Este paquete incluye acceso a: 

• Sesiones de Western Roofing en español: ¡Este año, el evento contará con cuatro seminarios y dos sesiones de almuerzo y aprendizaje impartidas en español! Los temas van desde cómo contratar al equipo de techado adecuado hasta cómo maximizar las reclamaciones de seguros comerciales. Además, la increíble lista de presentadores incluye a Amparo Sancen de Latinos En Roofing, Monica Vornbrock de The GLO Group e Imelda Perez de CertainTeed. 
• Sesiones educativas: En cuanto a las sesiones educativas en inglés, el evento de este año contará con cuatro bloques diferentes. 
  • El primer bloque (de 8:45 a.m. a 10:00 a.m. el lunes 28 de septiembre de 2026) contará con una variedad de presentadores, incluida Heidi J. Ellsworth de The Coffee Shops™. 
  • Entre los aspectos destacados del segundo bloque (de 10:15 a.m. a 11:30 a.m. el lunes 28 de septiembre de 2026) se encuentran la sesión sobre estimaciones de John Kenney de Cotney Consulting y la clase sobre mitigación de riesgos de Trent Cotney de Adams and Reese. 
  • En el tercer bloque (de 8:45 a.m. a 10:00 a.m. el martes 29 de septiembre de 2026), no querrás perderte la mesa redonda sobre techado del Comité de Jóvenes Profesionales de Roofing de WSRCA, dirigida por Rachel Garcia de Malarkey Roofing Products, así como la charla sobre salud mental de Paul Reed de Roofers in Recovery. 
  • Y en el cuarto bloque (de 10:15 a.m. a 11:30 a.m. el martes 29 de septiembre de 2026), nuestros amigos Mindy Dahlquist (TRA Snow and Sun), Brian Chamberlain (Carlisle Construction Materials) y Tracey Donels (Service First Solutions) presentarán sesiones informativas y dinámicas. 
• Piso de exhibición: Como siempre, el piso de exhibición promete ser una gran oportunidad para conocer las últimas innovaciones y las tecnologías más recientes de la industria, con demostraciones de productos cada hora. Y, como ya es tradición, los profesionales del techado podrán recorrer el piso de exhibición de manera gratuita, lo que lo convierte en una oportunidad inigualable para conectar con otros profesionales de la industria. 
• Almuerzo legislativo: El primero de los dos almuerzos que se llevarán a cabo durante el evento de este año estará a cargo de Craig Brightup de The Brightup Group y Chad Collins de la National Roofing Contractors Association (NRCA). Durante esta sesión se analizarán cambios y acontecimientos importantes que están ocurriendo en Washington, D.C., y que tienen un impacto en la industria del techado. 
• Almuerzo anual: En cuanto al segundo almuerzo, esta será tu oportunidad de escuchar a la conferencista principal de WRE 2026, Shereen Thor. Shereen es una comediante que se convirtió en coach profesional, y su conferencia será un gran recurso para profesionales y dueños de negocios en cualquier etapa de sus carreras. 

¿Quieres tener la oportunidad de ganar acceso a todo esto e impulsar tu negocio en WRE 2026? ¡Participa en el concurso Spin to Win de RoofersCoffeeShop y Western Colloid! El concurso cerrará el 22 de agosto de 2026 y los ganadores se anunciarán en vivo durante el episodio de Weekly Blend del 24 de agosto de 2026. 

By Emma Peterson. 

Enter for an opportunity to access top-tier educational sessions, networking events, luncheons and an industry-leading trade show floor. 

RoofersCoffeeShop® is partnering with Western Colloid to send five professionals to the 2026 Western Roofing Expo (WRE)! Known as the premier regional roofing and waterproofing event in the United States, WRE is a trade show hosted by the Western States Roofing Contractors Association (WSRCA). The show, which runs September 27-29 at the Paris Las Vegas, features education, networking and more. 

The five (5) lucky winners of our contest will be given an all-inclusive package ($500.00 value, travel and hotel not included) to the show. This package includes access to:  

• Western Roofing en Español sessions: This year’s show will have four seminars and two lunch-and-learn sessions taught in Spanish! Topics range from hiring the right roofing team to maximizing commercial claims. And the incredible speaker list includes Amparo Sancen of Latinos En Roofing, Monica Vornbrock of the GLO Group and Imelda Perez from CertainTeed. 
• Educational sessions: As for the English-language education sessions, this year’s show boasts four different blocks of session.  
  • The first block (8:45 a.m. – 10:00 a.m. on Monday, September 28, 2026) will feature a variety of speakers including The Coffee Shops™’ own Heidi J. Ellsworth!  
  • Some highlights of block two (10:15 a.m. – 11:30 a.m. on Monday, September 28, 2026) include John Kenney of Cotney Consulting’s estimating session and Trent Cotney of Adams and Reese’s risk mitigation class.  
  • In block three (8:45 a.m. – 10:00 a.m. on Tuesday, September 29, 2026), you’ll want to make sure to catch the WSRCA Young Roofing Professionals Committee’s roofing roundtable, led by Malarkey Roofing Products’ Rachel Garcia as well as Paul Reed of Roofers in Recovery’s mental health talk.  
  • And in block four (10:15 a.m. – 11:30 a.m. on Tuesday, September 29, 2026), our friends Mindy Dahlquist (TRA Snow and Sun), Brian Chamberlain (Carlisle Construction Materials) and Tracey Donels (Service First Solutions) will all be hosting informative and engaging sessions. 
• Trade show floor: As always, the trade show floor promises to be a great opportunity to see the latest innovations and newest technology in the industry as product demos will be hosted on the hour. And, per tradition, roofers will walk free on the show floor – making it an unmatched opportunity for peer-to-peer networking.  
• Legislative luncheon: The first of the two luncheons that will be held at this year’s show, the legislative luncheon will be hosted by Craig Brightup, The Brightup Group, and Chad Collins, National Roofing Contractors Association (NRCA). It will dive into key changes and developments happening in Washington, D.C. that relate to roofing. 
• Annual luncheon: As for the second luncheon, this is your opportunity to hear from the WRE 2026 keynote speaker – Shereen Thor. Shereen is a comedian turned coach whose keynote will be a great resource to professionals and business owners in all parts of their careers. 

Want a chance to win access to all that and boost your business at WRE 2026? Enter the RoofersCoffeeShop and Western Colloid Spin to Win contest! The contest will close August 22, 2026, and announced live on the August 24, 2026 Weekly Blend episode. 

By Heidi J. Ellsworth.

By making suicide prevention training readily available, NRCA is helping companies create safer, healthier workplaces while fostering a culture of care and support. 

Mental health continues to be one of the most important conversations taking place across the roofing industry. Roofing professionals face unique pressures, including physically demanding work, economic uncertainty, labor shortages and the daily responsibilities that come with running successful businesses. As awareness that mental health is not simply a benefit but an essential part of building stronger teams and healthier organizations grow, industry leaders and professionals are increasingly looking for ways to strengthen their mental health programs and policies. 

It's this growing interest that inspired the National Roofing Contractors Association (NRCA) to partner with LivingWorks so that it's easier than ever for their members to access online suicide prevention training for NRCA member companies. The free program from this partnership is specifically designed to equip individuals, teams and organizations with evidence-based tools to recognize when someone may be struggling and help connect them with the support they need. 

In addition to this free training, NRCA has worked to provide a variety of mental health resources that allow organizations to deepen their mental health initiatives and provide broader education throughout their workforce. Some of these offerings include a 60% discount to expanded LivingWorks trainings, free hard hat stickers promoting awareness, suicide prevention fact sheets available in English and Spanish and break room posters. 

All of this is designed to keep mental health conversations visible and accessible in the workplace while reinforcing the message that mental health is a critical component of workplace safety and employee wellbeing. Overall, for roofing companies looking to strengthen their mental health programs, the new partnership between NRCA and LivingWorks offers a valuable opportunity to access trusted, proven resources and further the industry's commitment to caring for its people. 

Learn more about NRCA's mental health resources, available training opportunities and growing collection of workforce wellness tool by visiting their website.

By Emma Peterson. 

Learn about all the events, seminars and exhibitors that will be at this year’s Western Roofing Expo. 

Navigating today’s roofing industry can be a bit of a challenge. Whether you’re facing more extreme storms in the field or juggling labor issues and material shortages in the office, it can be hard to stay up to date with the information and tools you need to succeed. Luckily, the Western States Roofing Contractors Association (WSRCA) hosts a two-day event designed to help professionals handle all those issues and more – Western Roofing Expo (WRE).  

This premier regional roofing and waterproofing event boasts a two-day trade show, over two dozen education seminars, multiple engaging luncheons, The Roofing Games™ shingling competition, golf and sporting clays tournaments, a live auction, product demonstrations and more! Keep reading to learn about what to expect from this year’s show, which will be held September 27-29, 2026 at the Paris Las Vegas! 

The core of the show 

The core of the show occurs on Monday (9/28) and Tuesday (9/29) with 30 seminars planned, two luncheons organized and a trade show floor that is free for contractors to attend. 

The seminars at WRE are a great way to upgrade your skills! Experts from across the industry will be teaching about everything from business management to technical developments. And if you’re a part of The Coffee Shops™ family, there will be a lot of familiar faces like Trent Cotney of Adams and Reese, Amparo Sancen from Latinos En Roofing, John Kenney from Cotney Consulting Group and our very own president, Heidi J. Ellsworth!  

As for the luncheons, WSRCA has organized two invaluable luncheons for WRE attendees. The first will be hosted on Monday from 11:30 a.m. to 1:00 p.m. and is presented by the National Roofing Contractors Association (NRCA). Craig Brightup, The Brightup Group, and Chad Collins, NRCA, will take this opportunity to talk to attendees about the key developments in Washington D.C. that are impacting the roofing industry.  

The second luncheon will run at the same time (11:30 a.m. to 1:00 p.m.) on Tuesday and is sponsored by Malarkey Roofing Products. This luncheon gives attendees an opportunity to hear from the WRE 2026 keynote speaker – Shereen Thor. Shereen is a comedian turned coach who has worked with organizations like Google, Pandora, Slack, Safe Place For Youth and The Social Justice Learning Institute. Her keynote will be a great resource to professionals and business owners in all parts of their careers.  

And last but not least, the trade show floor will be open both Monday and Tuesday. This is a great opportunity to see the latest innovations and newest technology in the industry as product demos will be hosted on the hour. At that same demo stage there will also be the return of the much-anticipated Roofing Games on Tuesday!  

The trade show is a great opportunity to talk to representatives of leading companies around the industry. And the best part? The exhibit floor is FREE for contractors and roofers to attend! We’ll be in booth 12, so make sure to stop by and say hi, and we have countless industry friends who will be around the floor, such as Anchor Products (815), APOC (609), BITEC (151), Brava Roof Tile (840), Carlisle Architectural Metals (509), Drexel Metals (509), Equipter (826), Integrity Insurance & Bonding (360), Lakeside Construction Fasteners (154), New Tech Machinery (356), PABCO Roofing Products (703), Rocket Equipment (638), RoofScope (822), Sentry Building Innovations (150) and VELUX (361). 

Additional events and more 

In addition to the core two days, there are extra events both before (Sunday, 9/27) and after (Wednesday, 9/30). On Sunday, the Davis Memorial Foundation will host two tournaments, one sporting clays tournament and one golf tournament. The proceeds from these events go directly to the Davis Memorial Foundation Scholarship Fund. The scholarships from this fund have helped more than 195 aspiring high school, undergraduate and graduate students pursue their dreams. These events have their own registration and their own fees. 

And on that Wednesday, the International Institute of Building Enclosure Consultants will host a special education day. This event runs from 9:00 a.m. to 2:30 p.m. and will elevate attendees’ expertise in the building enclosure industry. It features two courses, one about the fundamentals of roof assemblies and the other highlighting key updates to international codes. The registration and fees for this education day are separate from general registration. 

Get registered and reserved 

Registration for the 2026 WRE is now open! You can register online, again the show will be held at the Paris in Las Vegas, Nevada from September 27-29, 2026. Being at the Paris, there are many options for hotels nearby. WSRCA has worked specifically with the Paris Las Vegas, Planet Hollywood and Horseshoe Hotel to get discounted room blocks that start as low as $91.  

Not sure if you can make the registration fee work in your budget? RoofersCoffeeShop® is partnering with Western Colloid to send five professionals to the show for free! By entering our contest, you get the chance to win an all-inclusive pass to the show, which gives you access to the trade show, annual luncheon, en Español content, educational sessions and the legislative luncheon.  

Learn more about the 2026 WRE show!

By Heidi J. Ellsworth. 

Why roof deck assessments are essential before any roofing project. 

Safety has always been one of the most important responsibilities in the roofing industry. Before a roofing crew ever steps onto a roof, contractors need confidence that the roof deck can support workers, materials and equipment. That is why the National Roofing Contractors Association (NRCA) developed the Roof Deck Integrity Assessment Tool, a practical field guide designed to help roofing professionals evaluate the structural integrity and load-bearing capacity of roof decks before work begins. 

The tool serves as an important resource for roofing contractors, estimators, project managers and safety professionals who are responsible for assessing rooftop conditions during inspections, estimating and project planning. By providing a structured approach to evaluating roof decks, the assessment tool helps contractors identify potential hazards before they become serious safety incidents. 

One of the primary goals of the Roof Deck Integrity Assessment Tool is to support compliance with OSHA fall protection and structural safety requirements. Roof deck failures can result in severe injuries, fatalities, costly project delays and significant liability exposure. Conducting a thorough assessment before work begins helps reduce these risks while creating a safer environment for everyone involved on the project. 

The assessment tool includes guidance for evaluating a variety of roof deck conditions. For roof decks where the underside is visually accessible, inspectors can look for signs of water intrusion, staining, deterioration and structural concerns that may indicate compromised deck integrity. These visual indicators can provide valuable clues about hidden damage that could affect worker safety. 

The tool also addresses situations where the underside of the roof deck is inaccessible. In many commercial and industrial buildings, contractors may not have direct access to the deck structure below. The assessment guide provides criteria and procedures for evaluating these conditions and determining whether additional investigation or engineering review may be necessary before work proceeds. 

By documenting observations and following a consistent evaluation process, contractors can make more informed decisions about project planning, worker access and safety precautions. This proactive approach not only protects workers but can also help contractors avoid unexpected conditions that impact project schedules and budgets. 

The Roof Deck Integrity Assessment Tool is available as a downloadable PDF through the Stop Construction Falls Resource Page. Roofing professionals are encouraged to incorporate the assessment process into their standard pre-job planning and safety protocols. 

In addition to the assessment tool itself, NRCA offers ongoing educational opportunities through its popular Power Hour webinar series. These webinars regularly address technical roofing issues, risk management topics, safety best practices and emerging industry challenges. Contractors can access both upcoming live events and on-demand recordings through the NRCA Education Center, making it easier than ever to stay informed on critical industry issues. 

For those focused specifically on worker safety, NRCA also provides a wide range of fall prevention resources, including webinars and educational materials covering both residential and commercial roofing applications. These resources are designed to help contractors build stronger safety cultures while reducing the risks associated with roofing work. 

As roofing projects continue to become more complex, taking the time to properly assess roof deck conditions before work begins is one of the smartest investments a contractor can make. Safe projects start with informed decisions, and the NRCA Roof Deck Integrity Assessment Tool provides a valuable framework for protecting workers, ensuring compliance and reducing risk across every jobsite. 

For more information about the Roof Deck Integrity Assessment Tool, educational webinars and fall prevention resources, visit the NRCA. NRCA members can also reach out directly to the association's Enterprise Risk Management team for additional guidance and support.

By Emma Peterson. 

Live from the NRCA Midyear Meetings, roofing and technology leaders discuss the roofing trends, challenges and opportunities. 

Today’s economic market has been defined by instability, shortages and hesitant buying habits. To learn how to navigate a roofing industry that has been reshaped by these shifting customer behaviors and factors, Heidi J. Ellsworth will host Fred Castonguay, Wendy Marvin and Dean Jagusch for a Read Listen Watch® webinar live from the National Roofing Contractors Association’s midyear meetings (July 15, 2026) all about how they are using relationships, trust and engagement to keep their businesses competitive through the chaos.  

Meet the panel 

Fred is the cofounder of Reworked.ai, an AI-powered software that helps contractors “stop wasting money on poor-quality leads and start targeting opportunities that convert.” He is well-known for his strong leadership skills and solid track record of delivering high value returns.  

As for Wendy, she is the founder and CEO of Matrix Roof and Home in Vancouver, Washington. She founded the company in 2007 with the goal of making a roofing company people could trust and has grown the business into a highly respected home services brand. 

Dean, the final panelist, is the owner and CEO of Wagner Roofing Company in Washington D.C. His team specializes in “institutional, commercial and residential projects with an emphasis on historic restoration” and boasts a legacy of quality work that dates back to 1914. 

What this webinar dives into 

This webinar will be a great resource for contractors trying to position their businesses for long-term resilience and growth. Wendy and Dean offer front-line expertise in the unpredictability of working in the roofing industry today. They will not only highlight the operational and workforce pressures that are hitting contractors the hardest right now but also share insight into rethinking leads in relation to the growing hesitation in homeowners and building owners. And this RLW is about more than just identifying the issues. Fred will share how AI can help contractors like Wendy and Dean cut through the noise and navigate market shifts.  

Overall, if you are a contractor or roofing professional looking for an honest, real-world conversation at how to leverage technology and innovative strategies to generate better leads and grow beyond our current economic uncertainty.  

Want to join the conversation? Register to attend the RLW on July 15, 2026 at 11 a.m. PT (2 p.m. ET)! 

The survey is an industrywide effort to collect information about the reroofing market spearheaded by a coalition of trade associations.

The National Roofing Contractors Association encourages roofing professionals to join industry trade associations representing contractors, consultants and manufacturers in the U.S. and Canada in taking part in the latest Quarterly Market Index Survey for Reroofing to evaluate business conditions during the second quarter of 2026.

For more than two years, the survey has taken the pulse of the reroofing industry and continues to serve as a regular barometer of the industry’s business conditions. By asking a handful of business questions and measuring responses across several demographics, the survey helps give an indication of the reroofing market’s strength and trajectory. Your response provides valuable insight.

The results of the Quarterly Market Index Survey for Reroofing are made available to all survey participants via an online dashboard that enables users to filter results by region and other metrics.

For the previous survey that measured business activity during the first quarter of 2026, 70% of responses came from roofing contractors and 30% came from roof consultants. 

The survey is an industrywide effort to collect information about the reroofing market spearheaded by a coalition of trade associations, including the Asphalt Roofing Manufacturers Association, Canadian Roofing Contractors Association, Chemical Fabrics & Film Association Inc., EPDM Roofing Association, International Institute of Building Enclosure Consultants, Metal Construction Association, Metal Roofing Alliance, National Roofing Contractors Association, National Women in Roofing, Polyisocyanurate Insulation Manufacturers Association, Roof Coatings Manufacturers Association and Single Ply Roofing Industry.

The Quarterly Market Index Survey for Reroofing is available at https://bit.ly/RoofingSurvey. 

Survey responses may be submitted through July 20.

About NRCA

Since 1886, the National Roofing Contractors Association has been the home for generations of entrepreneurial craftsmen and enterprises who shelter and protect America’s families and businesses and each other. Our vision is the recognition of our members as professionals and to unite the industry to that purpose. NRCA is one of the construction industry’s most respected trade associations and the voice of roofing professionals and leading authority in the roofing industry for information, education, technology and advocacy. It represents all segments of the roofing industry, including contractors; manufacturers; distributors; architects; consultants; engineers; building owners; and city, state and government agencies. For information about NRCA and its services and offerings, visit nrca.net.

By Emma Peterson. 

We had a great time sharing stories and photos over social media with our roofing community!  

National Roofing Week is an annual event hosted by the National Roofing Contractors Association (NRCA) that aims to raise awareness of the roofing professionals who keep our communities safe and secure. The event also acts as a way to build community with other professionals, both near you and across the country.  

Participation in National Roofing Week is primarily conducted online by posting photos and videos through the #NationalRoofingWeek2026 hashtag. And NRCA has created themes for each day of National Roofing Week to guide posts.  

Sunday – Kickoff  

The week kicked off with posts about the importance of roofers. NRCA started everything with a post sharing the schedule for the week and some highlights from last year’s National Roofing Week! Here at The Coffee Shops™ we joined in the fun on all our social media pages, making sure to thank the coating installers, roofing professionals and contractors who make our community amazing. 

Monday – Signature projects 

For the Monday theme, NRCA invited National Roofing Week participants to share photos showcasing their company’s signature residential and commercial projects. There were too many amazing projects posted to put them all here, but some that stood out to us came from QXO, Sika and Eagle Roofing Products!  

QXO’s post was a carousel of some of their customers projects, including one from Toitures Scott, one from Nedlaw Group and one from RUHS in California. Likewise, Eagle Roofing Products’ post showcased signature projects featuring their concrete roof tiles from across the country.  

As for Sika, they took the opportunity to shine the spotlight on their 2025 Sika Project of the Year award winners, which includes stunning projects like the Samuel Oschin Air and Space Center project in Los Angeles, California and the South Station Tower project in Boston.  

Tuesday – Charitable projects 

The next day of National Roofing Week was all about giving back, and the National Women in Roofing (NWIR) Oregon Council stole the show with a free roof!

The replacement went to a community member in need, which is an incredible reminder of the power our industry has to do good.

They put it best in their post:  

Seeing contractors, manufacturers, distributors and industry partners come together with a shared purpose — without competition, without agendas, and focused solely on helping someone else — is truly inspiring. For one day, company names and logos took a back seat to teamwork, generosity and service. 

Projects like this showcase the heart of our industry. The relationships we build, the willingness to lend a hand, and the collective impact we can make when we work together are some of the best parts of being in roofing. 

NWIR extended huge thanks to industry partners, like Malarkey Roofing Products, ABC Supply, SRS Building Products, Owens Corning, Bliss Roofing and Raindrop Roofing NW, for making this incredible charitable project possible. 

Wednesday – Employee appreciation 

The midpoint of the week was all about the people who get things done – the employees that keep our industry moving. For this theme, the #NationalRoofingWeek2026 hashtag was flooded with pictures and appreciations for hardworking workers around the country. 

Drexel Metals posted some behind-the-scenes of their team hard at work, captioning it, “To everyone who continues to show up ready to learn, teach and push the industry forward: thank you. Your commitment is what drives stronger partnerships, better projects and continued progress year after year.” 

IKO Industries and CertainTeed also posted, shouting out the ROOFPROS who get the job done every day and recognizing the “craftsmanship, innovation, and dedication of the teams who help bring CertainTeed products and solutions to life” respectively.  

Thursday – Training and learning 

For Thursday, NRCA chose training as the theme, inviting contractors and companies to share the ways they keep learning and growing on the job. For this theme, GAF joined the party, sharing an incredible milestone from their GAF Roofing Academy – since 2020, the tuition-free program has helped more than 3,000 individuals find employment in the roofing industry!  

And this is just one of the many stories added to the #NationalRoofingWeek2026 hashtag! The Durable Restoration Company posted about the hard work their craftspeople put into their apprenticeship program and QXO shared how they connect their team with everything from stand downs to plant tours. 

Friday – Celebration 

And you can’t have National Roofing Week without taking the time to celebrate the amazing industry we are all a part of! For this theme, the Roofing Contractors Association of Texas (RCAT) took their followers on a trip down memory lane, sharing the “conferences, tournaments, regional events and industry gatherings where Texas roofing professionals connect, learn and celebrate together.”  

Drexel Metals also posted, sharing a common sentiment of thanks related to the power of the industry, “From the shop floor to the jobsite, your dedication, craftsmanship and collaboration are truly what make a lasting impact. We’re proud to be part of an industry built on innovation, resilience and strong partnerships.” 

Saturday – Wrap up 

Overall, this year’s National Roofing Week was a resounding success. From everyone that posted to event sponsors like International Roofing Expo, Georgia-Pacific Building Products, SRS Distribution, Roofing Alliance and SOPREMA, it was all made possible thanks to the incredible roofing community.  

The Coffee Shops crew already can’t wait for next year’s roofing week! As Atlas Roofing put eloquently in their final #NationalRoofingWeek2026 post, “This week gave us the opportunity to celebrate the people, organizations and partnerships that make the roofing industry such a rewarding one to be part of. Here’s to another year of collaboration, innovation and success.”