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<channel>
<title>RoofersCoffeeShop</title>
<link>https://www.rooferscoffeeshop.com/</link>
<description>Roofing Forum, Classifieds, Galleries and More!</description>
<language>en-us</language><item>
<title>Global innovation, local connection</title>
<link>https://www.rooferscoffeeshop.com/post/global-innovation-local-connection</link>
<description>global-innovation-local-connection</description>
<pubDate>Sun, 14 Jun 2026 12:00:00 PDT</pubDate>
<content:encoded><![CDATA[
		<img src='/uploads/media/2026/06/usg-global-innovation-local-connection-canva.png'
            alt='Global innovation, local connection'
            title='Global innovation, local connection'
            class=''
            style=' '  loading='lazy' /><br><p>By Dani Sheehan.&nbsp;</p>

<h2>USG Securock&reg; Brand is innovating faster, connecting deeper with contractors and leveraging its global partnership with Knauf to bring next-generation roofing products to market.&nbsp;</h2>

<p>The roofing industry continuously faces evolving weather patterns, tougher performance standards and rising expectations from building owners. <a href="https://www.rooferscoffeeshop.com/podcast/anson-johnson-jeff-grimland-bts-roofing-manufacturing">In a recent episode of Roofing Road Trips&reg;</a>, Heidi J. Ellsworth sat down with <a href="https://www.rooferscoffeeshop.com/directory/usg">USG Securock&reg; Brand</a> Vice President of Gypsum Materials Anson Johnson and Director of Manufacturing Jeff Grimland to talk about how the company is stepping up to meet the future head-on.&nbsp;&nbsp;</p>

<h3>Innovation that solves real-world problems&nbsp;</h3>

<p>USG Securock&reg; has long been known for reliable building materials, but innovation is central to their mission, especially when it comes to protecting buildings from extreme weather. Anson shared, &ldquo;We continue to look at the future, and we&#39;ve noticed weather patterns in the United States are changing. We need to be ahead of that. We need to be the company that can produce products that solve for problems of hail and very severe hail that the Midwest will encounter [more frequently] ... We want to ensure that we have the right products to deal with that and make our customers successful.&rdquo;&nbsp;</p>

<p>At the same time, USG is leaning into its manufacturing expertise and product versatility to support the next wave of commercial construction, including data centers and other critical infrastructure. Their ability to provide roofing, ceiling systems, tile backing, flooring and wall products under one umbrella makes them a strategic partner on complex projects. &ldquo;We are looking to partner with firms building across the United States. We have the manufacturing depth, a network that can support those builders and those contractors,&rdquo; Anson explained.&nbsp;</p>

<h3>A more strategic manufacturing partner&nbsp;</h3>

<p>Six years ago, USG was acquired by Knauf, a global manufacturer based in Germany. Since then, the combined strength of both organizations has elevated how USG operates, from research and development to supply chain strategy. &ldquo;The innovation team in Iphofen, Germany, and our innovation team here in Illinois have really collaborated,&rdquo; Anson shared. &ldquo;We&#39;re taking the best scientists, engineers, PhDs in both of those places, and harnessed that power for the entire company. It&rsquo;s really about combining our forces, having a global footprint to solve our customers&#39; problems.&rdquo;&nbsp;</p>

<p>For contractors, that means faster innovation, improved product availability and a global vision that can adapt to regional demands.&nbsp;</p>

<h3>Local relationships at the foundation&nbsp;</h3>

<p>Despite its global reach, USG continues to focus on the needs of local contractors. As Jeff explained, their approach to manufacturing is as much about making materials as it is about understanding how those materials are used on the roof. &ldquo;We want our teams to understand what the end user needs it for, how they&rsquo;re using it, their pain points, so we can bring that back into the plant and help the contractors have a better experience,&rdquo; he shared.&nbsp;</p>

<p>&ldquo;That&#39;s what excites me is we&#39;re business partners,&rdquo; Jeff continued. &ldquo;We partner up to make the business stream better, we&#39;re partnering with our customers to make the entire process better. This is part of our story. It&#39;s strengthening relationships to provide a better service.&rdquo;&nbsp;</p>

<h3>Purpose that powers the future&nbsp;</h3>

<p>Behind every USG Securock&reg; product is a team of people, from engineers to electricians, who take pride in building something that makes a difference. That sense of purpose extends from the factory floor to the jobsite. &ldquo;We continue to make our products better. We continue to improve the performance and the sustainability of those products,&rdquo; Anson shared. &ldquo;And it&rsquo;s really driving us to a place where we want to be in the future.&rdquo;&nbsp;</p>

<p>For Jeff, that purpose is personal. &ldquo;You see the sign behind me: Make a Home, Make Tomorrow a Home for Everyone,&rdquo; he said. &ldquo;That&rsquo;s our purpose, both outside and inside the company. We strive for our employees to understand what the end user needs it for &ndash; how they&rsquo;re using it &ndash; so we can help contractors have a better experience.&rdquo;&nbsp;</p>

<p><a href="https://www.rooferscoffeeshop.com/podcast/anson-johnson-jeff-grimland-bts-roofing-manufacturing"><strong>Read the transcript or Listen to the podcast to learn more about how USG is combining global innovation with local connection to support contractors nationwide.</strong></a></p>]]></content:encoded>
</item><item>
<title>Rethinking risk for the future of low-slope roofing</title>
<link>https://www.rooferscoffeeshop.com/post/rethinking-risk-for-the-future-of-low-slope-roofing</link>
<description>rethinking-risk-for-the-future-of-low-slope-roofing</description>
<pubDate>Sun, 07 Jun 2026 12:00:00 PDT</pubDate>
<content:encoded><![CDATA[
		<img src='/uploads/media/2026/04/usg-rethinking-risk-for-the-future-of-low-slope-roofing-canva.png'
            alt='Rethinking risk for the future of low-slope roofing'
            title='Rethinking risk for the future of low-slope roofing'
            class=''
            style=' '  loading='lazy' /><br><p>By Dani Sheehan.&nbsp;</p>

<h2>Proactive risk management requires systems and materials that not only meet today&rsquo;s requirements but also reduce the likelihood of future issues.&nbsp;</h2>

<p>From tightening labor pools to shifting weather patterns, the pressures on commercial roofing are building. But for contractors looking ahead to 2026 and beyond, the real challenge isn&rsquo;t just keeping up with these changes. You also have to understand how they compound risk across every project.&nbsp;&nbsp;</p>

<p><a href="https://www.rooferscoffeeshop.com/podcast/derrick-hutchinson-shaping-the-future-of-roofing-with-usg-securock">In a recent episode of Roofing Road Trips&reg;</a>, Derrick Hutchinson of <a href="https://www.rooferscoffeeshop.com/directory/usg">USG</a> offered a glimpse into what&rsquo;s ahead for low-slope roofing. While the industry continues to talk about durability and performance, his perspective points to something deeper: the contractors who succeed in the next decade will be the ones who know how to manage risk before it shows up on the roof.&nbsp;</p>

<h3>Designing for the unknown&nbsp;</h3>

<p>For years, roofing systems have been designed around known conditions like regional weather patterns, historical data and long-standing installation practices. But as Derrick pointed out, that foundation is starting to shift, and severe weather events are not only more frequent, but Factory Mutual (FM) has expanded their severe hail map because these events are happening in more regions.&nbsp;</p>

<p>This unpredictability raises a critical question: if yesterday&rsquo;s conditions no longer define tomorrow&rsquo;s risks, what are you building for?&nbsp;</p>

<p>Forward-thinking contractors are starting to move beyond designing what&rsquo;s typical in their market. Instead, they&rsquo;re choosing assemblies that can handle a wider range of conditions, even if those conditions haven&rsquo;t historically been a concern.&nbsp;</p>

<h3>The hidden risk in labor shortages&nbsp;</h3>

<p>Labor challenges are nothing new, but their impact is evolving. Not only do you have fewer hands on the job, but you also have to think about how that shortage affects the consistency of installation. As Derrick explained, a new generation of contractors is making up a growing percentage of crews.&nbsp;&nbsp;</p>

<p>Less experienced crews, tighter timelines and increased pressure to move quickly from one job to the next all create more opportunities for small mistakes to turn into larger issues. &ldquo;How do we make sure that we have products that are durable, but also efficient for contractors to install?&rdquo; Derrick continued.&nbsp;&nbsp;</p>

<p>That&#39;s where manufacturers play a critical role in helping contractors manage risk. It&rsquo;s not just about creating products that meet performance standards but also designing systems that account for real-world installation conditions and long-term demands. For USG, this is evident in their continued innovation across the Securock&reg; roof board portfolio, developing materials that are engineered for both strength and jobsite efficiency. Whether it&rsquo;s optimizing board weight, reducing the number of fasteners required or ensuring consistent performance across applications, the goal is to help contractors install with confidence while minimizing risk of future issues.&nbsp;&nbsp;</p>

<h3>Building beyond the minimum&nbsp;</h3>

<p>Weather is less predictable, labor is less consistent and building performance expectations are higher than ever. Contractors can&rsquo;t control these factors, but they can control how they respond to them.&nbsp;&nbsp;</p>

<p><a href="https://www.rooferscoffeeshop.com/podcast/derrick-hutchinson-shaping-the-future-of-roofing-with-usg-securock"><strong>Listen to the full podcast episode to hear more from Derrick Hutchinson on the future of low-slope roofing and the role contractors play in shaping it.</strong></a></p>]]></content:encoded>
</item><item>
<title>Building a resilient supply chain</title>
<link>https://www.rooferscoffeeshop.com/post/building-a-resilient-supply-chain</link>
<description>building-a-resilient-supply-chain</description>
<pubDate>Sun, 31 May 2026 09:00:00 PDT</pubDate>
<content:encoded><![CDATA[
		<img src='/uploads/media/2026/05/usg-building-a-resilient-supply-chain.png'
            alt='USG - Building a resilient supply chain'
            title='USG - Building a resilient supply chain'
            class=''
            style=' '  loading='lazy' /><br><p>By Jesse Sanchez.&nbsp;</p>

<h2>Understanding the unseen forces that keep roofing materials moving.&nbsp;</h2>

<p>The roofing industry depends on a complex and often unseen network of logistics, procurement and planning to ensure contractors have the materials they need when they need them. <a href="https://www.rooferscoffeeshop.com/podcast/matt-sylvester-matthias-ruegge-building-resilient-supply-chains">In this episode of Roofing Road Trips&reg;</a>, host Heidi J. Ellsworth sat down with <a href="https://www.rooferscoffeeshop.com/directory/usg">USG</a>&#39;s Senior Director of Supply Chain, Matt Sylvester and Senior Director of Procurement, Mattias Ruegge, to discuss the intricate processes and challenges of maintaining a resilient supply chain.&nbsp;</p>

<p>&quot;One of the critical supply chain decisions we&#39;ve made is to be vertically integrated in some parts of our business,&quot; Matt said. &quot;We control our rock supply; we control our paper supply. So those key raw materials where you need ownership, we&#39;ve made those investments.&quot; Supply chains stretch far beyond what many in the industry might assume. Matt expressed that the inbound side of logistics, including securing raw materials, is often the most challenging part. He explained, &quot;If we miss a truck or raw material and we shut a plant down, it doesn&#39;t matter if we don&rsquo;t have a truck on the outbound side.&quot;&nbsp;</p>

<p>Mattias echoed this sentiment, highlighting the complexity of procurement. &quot;We have hundreds of suppliers with raw materials and very different things &mdash; from recycled paper, minerals, metals, additives, chemical additives and so forth,&quot; he said. &quot;All these supply chains look very, very different.&quot; External disruptions, from natural disasters to geopolitical instability, are also a constant threat. &quot;You can&#39;t plan for a hurricane per se, but you know they&#39;re going to come,&quot; Matt noted. &quot;How do you mitigate that? You bring in raw materials, make sure you have healthy inventories across your network heading into those seasons.&quot;&nbsp;</p>

<p>For contractors, understanding these dynamics can make all the difference. Strong relationships with suppliers and clear communication about upcoming jobs and material needs can ensure smoother operations. Matt advised, &quot;If you got large jobs coming up, even if you understand that you need X amount of trucks over a certain period, getting that into our hands sooner allows us to prepare for it better.&quot;&nbsp;&nbsp;</p>

<p><strong><a href="https://www.rooferscoffeeshop.com/post/sylvester--matthias-ruegge-building-resilient-supply-chains-podcast-transcript">Read the transcript</a> or <a href="https://www.rooferscoffeeshop.com/podcast/matt-sylvester-matthias-ruegge-building-resilient-supply-chains">Listen to the podcast</a> to gain deeper insights into the ever-evolving supply chain landscape and hear firsthand from the experts managing these complexities!&nbsp;</strong></p>]]></content:encoded>
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<title>Lessons from lifetime roofers</title>
<link>https://www.rooferscoffeeshop.com/post/lessons-from-lifetime-roofers</link>
<description>lessons-from-lifetime-roofers</description>
<pubDate>Sun, 10 May 2026 00:00:00 PDT</pubDate>
<content:encoded><![CDATA[
		<img src='/uploads/media/2026/05/usg-lessons-from-lifetime-roofers.png'
            alt='Lessons from lifetime roofers'
            title='Lessons from lifetime roofers'
            class=''
            style=' '  loading='lazy' /><br><p>By Emma Peterson.&nbsp;</p>

<h2>What Pat Hiltman and Joe Sorrentino have seen the industry learn over the years.&nbsp;</h2>

<p>While at the International <a href="https://www.rooferscoffeeshop.com/directory/iibec-international-institute-of-building-enclosure-consultants">Institute of Building Enclosure Consultants (IIBEC)</a> 2026 show, Heidi J. Ellsworth had the opportunity to host two industry veterans <a href="https://www.youtube.com/live/TQGierMiVu0">on our sound stage</a> &ndash; Pat Hiltman and Joe Sorrentino. Pat, who is the southeast regional manager of <a href="https://www.rooferscoffeeshop.com/directory/usg">USG Securock Roof Boards</a>, and Joe, who is the owner of JoeSorrentino LLC, both started in the roofing industry in the 1970s. In the decades between that beginning and today, they have not only established themselves as industry leaders and experts, but also watched the industry grow exponentially. In the conversation, they highlighted a couple of the major changes they have witnessed.&nbsp;&nbsp;</p>

<h3>Energy efficient design advancements&nbsp;</h3>

<p>One of the changes that Pat and Joe have both seen in the industry is how we build energy-efficient structures. Joe explained:&nbsp;&nbsp;</p>

<blockquote>
<p>When we started in the industry, I remember there was a lot of research on how making homes tight would save on energy...And this research was being driven by all these presentations where they would predict that energy costs were going to be more than your mortgage. Well, we know that hasn&#39;t happened, but what has happened is finally within the last, say, 20 years, we&#39;re now learning we need to build commercial buildings tight as well.&nbsp;</p>
</blockquote>

<p>And the tightening of that envelope is only one half of the story in how we have made buildings more energy efficient over the course of Joe and Pat&rsquo;s careers. The other key part of the story is ventilation. Pat explained, &ldquo;If you look at how the industry has trended, we went from having kind of open commercial buildings to tightening them up. But then we went too far and had sick building syndrome. Today, the big thing we&rsquo;re all working on is using ventilation to find the right balance.&rdquo;&nbsp;</p>

<h3>A growing relationship between consultants and contractors&nbsp;&nbsp;</h3>

<p>Another area that has seen a lot of change over the years is the relationship dynamic between consultants and contractors. Even just 30 years ago, building consultants and contractors did not often get along, however in light of more complex projects, like the energy efficiency challenges mentioned earlier, that is beginning to change. As Joe put it, &ldquo;Collaboration is critical to success and also pushing our entire industry forward...It&rsquo;s long been uncomfortable for consultants and contractors to work together, but the more you are uncomfortable and get through it, the stronger you become.&rdquo;&nbsp;</p>

<p><a href="https://www.youtube.com/live/TQGierMiVu0"><strong>Want to hear more about how the roofing industry has changed over the decades? Check out the whole soundstage interview with Joe and Pat!</strong></a></p>

<p><iframe frameborder="0" height="315" src="https://www.youtube.com/embed/TQGierMiVu0" title="LIVE From IIBEC 2026 with USG and Joe Sorrentino!" width="560"></iframe></p>]]></content:encoded>
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<title>How partnership informs performance</title>
<link>https://www.rooferscoffeeshop.com/post/how-partnership-informs-performance</link>
<description>how-partnership-informs-performance</description>
<pubDate>Tue, 05 May 2026 21:00:00 PDT</pubDate>
<content:encoded><![CDATA[
		<img src='/uploads/media/2026/04/iibec-how-partnership-informs-performance.png'
            alt='How partnership informs performance'
            title='How partnership informs performance'
            class=''
            style=' '  loading='lazy' /><br><p>By Jenny Yu.&nbsp;&nbsp;</p>

<h2>Attendees of the 2026 IIBEC Convention gained insights, education and networking opportunities.&nbsp;</h2>

<p>On March 12-15, 2026, the 2026 IIBEC International Convention and Trade Show delivered on its promise to bring together roofing and building enclosure professionals for education, collaboration and innovation. <a href="https://www.rooferscoffeeshop.com/podcast/brian-pallasch-on-the-road-to-iibec-2026-building-enclosure-excellence">In an episode of Roofing Road Trips&reg;</a>, Heidi J. Ellsworth spoke with Brian Pallasch, EVP and CEO of the <a href="https://www.rooferscoffeeshop.com/directory/iibec-international-institute-of-building-enclosure-consultants">International Institute of Building Encloser Consultants (IIBEC)</a>, about the key takeaways that continue to shape how contractors, consultants and manufacturers work together.&nbsp;</p>

<p>For Brian, one central theme for the conference was collaboration. &ldquo;It really is about the partnership,&rdquo; Brian stated. &ldquo;When the contractor, the architect, the building enclosure consultant and the manufacturer work together, it&rsquo;s to the benefit of the owner and the building. It&rsquo;s a team.&rdquo; As building systems grow more complex, this team approach is becoming essential across the industry.&nbsp;</p>

<p>Brian also emphasized that IIBEC members play a critical role in ensuring quality and performance. &ldquo;Our members are there to help the owner, the roofing contractor and the manufacturer get the job done &mdash; well done and right,&rdquo; he said. That focus on quality was evident in both the educational sessions and conversations happening on the trade show floor.&nbsp;</p>

<p>In addition, another key topic present throughout the conference and trade show was the long-term durability of building performance. &ldquo;The idea of commissioning is, as buildings get more complex, you want to make sure that plans are actually being followed on the job site,&rdquo; Brian explained, adding that building owners are increasingly focused on results: &ldquo;They want to make sure that the building that they paid for is the building that they&rsquo;re getting.&rdquo;&nbsp;</p>

<p>The Coffee Shops&trade; was thrilled to be part of such a successful event, recording live interviews that highlighted the innovation, learning and networking in strong supply. One standout moment included <a href="https://www.rooferscoffeeshop.com/search?s=Coffee+Conversations+LIVE+From+IIBEC+2026+Sponsored+by+Western+Colloid#:~:text=Webinar%3A%20Coffee%20Conversations%20LIVE%20From%20IIBEC%202026%20Sponsored%20by%20Western%20Colloid">a Coffee Conversations&reg;</a> sponsored by <a href="https://www.rooferscoffeeshop.com/directory/western-colloid-2">Western Colloid Fluid Applied Roofing and Coating Systems</a>, featuring a panel of industry experts who discussed the factors shaping the future of the roofing and building enclosure industry.&nbsp;</p>

<p>&ldquo;We had Lauren Morley, owner and president of <a href="https://www.rooferscoffeeshop.com/directory/r3ng-roofing-and-gutters">R3NG Roofing and Gutters</a>; Greg Hlavaty,&nbsp; president of Western Colloid; and two amazing consultants, Sean Connolly and Dustin Smoot,&rdquo; Megan Ellsworth of The Coffee Shops shared. &ldquo;It was a fabulous conversation.&rdquo;&nbsp;</p>

<p>Other highlights included a state-of-the-industry address by RCS Influencer and <a href="https://www.rooferscoffeeshop.com/directory/adams-and-reese-llp">Adams &amp; Reese LLP</a> Partner <a href="https://www.rooferscoffeeshop.com/directory/trent-cotney-rcs-influencer">Trent Cotney</a>; a live demo showcasing the strength of <a href="https://www.rooferscoffeeshop.com/directory/usg">USG Securock&reg;</a> cover boards; and visits with <a href="https://www.rooferscoffeeshop.com/directory/johns-manville-2">Johns Manville</a> and <a href="https://www.rooferscoffeeshop.com/directory/polyglass-2">Polyglass</a> at their hospitality booths.&nbsp;</p>

<p>Overall, as the industry continues to evolve, IIBEC remains a hub for innovation, connection and professional growth.&nbsp;</p>

<p><a href="https://www.rooferscoffeeshop.com/podcast/brian-pallasch-on-the-road-to-iibec-2026-building-enclosure-excellence"><strong>Listen to the full podcast to hear more insights about the 2026 IIBEC International Convention and Trade Show.</strong></a></p>]]></content:encoded>
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<title>Delivering more resilient roof systems</title>
<link>https://www.rooferscoffeeshop.com/post/delivering-more-resilient-roof-systems</link>
<description>delivering-more-resilient-roof-systems</description>
<pubDate>Sun, 03 May 2026 09:00:00 PDT</pubDate>
<content:encoded><![CDATA[
		<img src='/uploads/media/2026/04/usg-delivering-more-resilient-roof-systems-canva.png'
            alt='Delivering more resilient roof systems'
            title='Delivering more resilient roof systems'
            class=''
            style=' '  loading='lazy' /><br><p>By Dani Sheehan.&nbsp;</p>

<h2>The push for stronger, more adaptable roof assemblies is about giving contractors the tools they need to install with confidence today while knowing the system will hold up against whatever comes next.&nbsp;</h2>

<p>From increasingly severe weather to evolving building use, roofing contractors play a huge role in helping building owners prepare for the future. <a href="https://www.rooferscoffeeshop.com/podcast/derrick-hutchinson-shaping-the-future-of-roofing-with-usg-securock">In a recent episode of Roofing Road Trips&reg;</a>, Derrick Hutchinson, director of sales for Securock&reg; Brand roofing at <a href="https://www.rooferscoffeeshop.com/directory/usg">USG</a>, shared how contractor feedback continues to shape the evolution of roof assemblies, especially when it comes to durability and long-term performance.&nbsp;</p>

<h3>Designing for a more demanding environment&nbsp;</h3>

<p>Roofing has always been about protection, but conditions are becoming less predictable and more extreme. Derrick pointed to a clear trend contractors are already combatting: &ldquo;We&rsquo;re seeing how storms are more frequent, hurricanes are getting stronger, hail is getting bigger. It&rsquo;s just wild.&rdquo; These extreme weather events are driving a shift in how materials are evaluated and specified. It&rsquo;s no longer enough for a product to meet baseline performance standards. Products must hold up under repeated stress, both during installation and over the life of the roof.&nbsp;</p>

<p>&ldquo;We&rsquo;re always thinking about durability,&rdquo; Derrick explained. &ldquo;What is durable enough so that when the contractors handle [our products], they feel good installing it? But also, when there&rsquo;s a storm, how do you make sure that your products will perform extremely well?&rdquo; Contractors need materials that install cleanly and consistently, but they also need confidence that those same materials will protect the building when conditions push the system to its limits.&nbsp;</p>

<p>USG has approached that challenge by engineering cover boards that prioritize both strength and consistency across applications. Products like Securock&reg; Gypsum-Fiber roof boards are designed with high compressive and flexural strength, helping systems better withstand wind uplift, hail impact and the realities of rooftop traffic.&nbsp;&nbsp;</p>

<h3>Future-proofing the roof system&nbsp;</h3>

<p>Durability alone isn&rsquo;t enough. As Derrick recognized, &ldquo;You may be installing a roof today, but it could be two years down the line, and the building owner might be asking &lsquo;What can I do about my electricity bill?&rsquo;&rdquo; Contractors are increasingly being asked to think long past the initial installation date. Whether it&rsquo;s adding solar arrays, additional rooftop equipment or even amenity spaces, the expectations for what a roof can support are expanding.&nbsp;</p>

<p>Derrick joked that when the industry hears &ldquo;solar ready&rdquo; it automatically hears &ldquo;cover board&rdquo; because of how well the two components go together. Having a system designed with future loads and use cases in mind allows building owners to adapt over time without starting from scratch. He shared an example of a school using its roof as a hands-on training space for students learning to install solar systems: &ldquo;You&rsquo;re going to have kids going up there every day, installing a solar system, taking it apart, installing it again, and you&rsquo;ll know the roof will continue to perform like no other.&rdquo;&nbsp;</p>

<p>All of this points to a bigger industry shift: resilience and longevity are no longer nice to have but are essential to controlling long-term costs. By extending the life of the system and reducing maintenance demands, you can help building owners see the bigger financial picture.&nbsp;&nbsp;</p>

<h3>Built with contractors in mind&nbsp;</h3>

<p>What ties all of this together is the role contractors play in shaping these solutions in the first place. From responding to extreme weather to planning for future building needs, the evolution of roofing systems is being driven by real-world challenges in the field. Through its Securock&reg; roof board portfolio, USG continues to invest in solutions shaped by contractor feedback, helping you build systems that are not only resilient, but ready for the future.&nbsp;</p>

<p><a href="https://www.rooferscoffeeshop.com/podcast/derrick-hutchinson-shaping-the-future-of-roofing-with-usg-securock"><strong>Listen to the full podcast episode to learn more about future-proofing roof systems in response to climate pressures, aging buildings and new performance demands.</strong></a></p>]]></content:encoded>
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<title>USG welcomes Jimmy Mason</title>
<link>https://www.rooferscoffeeshop.com/post/usg-welcomes-jimmy-mason</link>
<description>usg-welcomes-jimmy-mason</description>
<pubDate>Thu, 30 Apr 2026 13:00:00 PDT</pubDate>
<content:encoded><![CDATA[
		<img src='/uploads/media/2026/04/usg-usg-welcomes-jimmy-mason-linkedin.png'
            alt='USG welcomes Jimmy Mason'
            title='USG welcomes Jimmy Mason'
            class=''
            style=' '  loading='lazy' /><br><h2>Mason brings more than 25 years of experience in the building products industry, with senior leadership roles spanning operations, sales, marketing, product management and strategy.&nbsp;</h2>

<p>USG Corporation today announced that Jimmy Mason will join the company as president, Gypsum, and senior vice president, USG Corporation, effective June 1, 2026. In this role, Mason will provide strategic direction and leadership for USG&rsquo;s Gypsum business units and teams.</p>

<p>Mason brings more than 25 years of experience in the building products industry, with senior leadership roles spanning operations, sales, marketing, product management and strategy. Most recently, he served as senior vice president of the New Construction business segment at American Woodmark, where he also led corporate marketing and product management. Prior to that, Mason spent 18 years with LP Building Solutions, most recently serving as executive vice president of the Oriented Strand Board business.</p>

<p>&ldquo;After a thorough vetting process, I&rsquo;m excited that Jimmy Mason will be leading our Gypsum business into its next chapter,&rdquo; said Chris Macey, president and CEO of USG Corporation. &ldquo;He has spent his career in building products, he knows the industry and many of our customers and he will be a great addition for our teams.&rdquo;</p>

<p>&ldquo;I&rsquo;m honored to join USG and lead the Gypsum business,&rdquo; said Jimmy Mason. &ldquo;USG has an outstanding reputation for its people, its customer relationships and its commitment to operational excellence. I&rsquo;m excited to support the team, serve our customers and keep improving how we execute every day.&rdquo;</p>

<p>USG&rsquo;s Gypsum division is one of the largest and most complex networks of its kind in North America. In this role, Mr. Mason will focus on strengthening customer partnerships, supporting the division&rsquo;s people and operations, and helping guide its next phase of growth. He will report directly to Chris Macey, president and CEO of USG Corporation.</p>

<p><strong>About USG Corporation </strong></p>

<p>USG Corporation, an industry-leading manufacturer of building products and innovative solutions, is the parent company of CGC and USG LATAM. Headquartered in Chicago, we serve construction markets around the world with wall, ceiling, flooring, sheathing and roofing products that enable our customers to build the outstanding spaces where people live, work and play. For additional information, visit <a href="http://usg.com" target="_blank">usg.com</a>.</p>]]></content:encoded>
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<title>USG Corporation announces CEO transition as Christopher Griffin to retire and Chris Macey is named next CEO</title>
<link>https://www.rooferscoffeeshop.com/post/usg-corporation-announces-ceo-transition-as-christopher-griffin-to-retire-and-chris-macey-is-named-next-ceo</link>
<description>usg-corporation-announces-ceo-transition-as-christopher-griffin-to-retire-and-chris-macey-is-named-next-ceo</description>
<pubDate>Mon, 20 Apr 2026 19:00:00 PDT</pubDate>
<content:encoded><![CDATA[
		<img src='/uploads/media/2026/04/usg-corporation-usg-corporation-announces-ceo-transition-as-christopher-griffin-to-retire-and-chris-macey-is-named-next-ceo-pr.png'
            alt='USG Corporation announces CEO transition as Christopher Griffin to retire and Chris Macey is named next CEO'
            title='USG Corporation announces CEO transition as Christopher Griffin to retire and Chris Macey is named next CEO'
            class=''
            style=' '  loading='lazy' /><br><h2>CEO Christopher Griffin will retire June 30, 2026, after more than 30 years at USG Corporation.</h2>

<p>USG Corporation, North America&rsquo;s leading building materials manufacturer, today announced that President and Chief Executive Officer (CEO) Christopher Griffin will retire later this year after more than 30 years of service to USG. Concurrent with this news, USG&rsquo;s Board of Directors and owner Knauf Group, have appointed Christopher Macey &mdash; currently USG&rsquo;s chief operating officer (COO) &mdash; as president and CEO, effective April 1, 2026.</p>

<h3>Celebrating a legacy of Lleadership as USG approaches its 125th year</h3>

<p>Mr. Griffin&rsquo;s retirement marks the conclusion of a distinguished career spanning more than 35 years in the building materials industry, including over 30 years with USG Corporation and its subsidiaries. Since his appointment as CEO in 2019 following the company&rsquo;s acquisition by Knauf Group, Mr. Griffin has overseen a period of historic growth, industry-leading innovation and consistent operational excellence across North America.</p>

<p>&quot;It has been the honor of my professional life to lead USG and work alongside the most talented team in the industry,&quot; said Christopher Griffin, outgoing president and CEO of USG Corporation. &quot;Since I joined nearly three decades ago, we have lived up to our reputation for innovation while investing in our people, modernizing our facilities, and being the best and easiest building materials manufacturer to do business with for our customers. As we approach USG&rsquo;s 125th anniversary, I am proud of what we have accomplished together and am confident the company is well positioned for its next chapter of growth over the next century.&rdquo;</p>

<p>Under Mr. Griffin&rsquo;s leadership, USG successfully navigated its transition to a privately held company under Knauf ownership, while significantly expanding its market-leading positions in wallboard and ceilings. His tenure has been defined by a &quot;customer-first&quot; philosophy and a commitment to safety and employee engagement that has consistently surpassed industry benchmarks.</p>

<p>&ldquo;On behalf of the Knauf family and USG&rsquo;s Board of Directors, I want to sincerely thank Mr. Griffin for his visionary leadership and unwavering commitment to our people, our customers and our performance. He leaves the company well positioned for the future,&rdquo; said Dr. Uwe Knotzer, general partner of Knauf Group. &ldquo;We warmly welcome Christopher Macey as USG&rsquo;s next president and CEO and look forward to working with him to build on our momentum and continue delivering for customers and communities across North America.&rdquo;</p>

<h3>A leader for the next chapter</h3>

<p>Mr. Macey brings more than 30 years of experience in the building materials industry and a strong record of operational leadership and commercial execution. Most recently, he served as chief operating officer at USG, where he led the company&#39;s manufacturing, supply chain and digital transformation initiatives. Previously, Mr. Macey served in several senior leadership roles, leading CGC (Canada) and USG Mexico/LATAM, and more recently, as including president of USG&rsquo;s Gypsum Division.</p>

<p>In his new role as president and CEO, Mr. Macey will be responsible for driving USG&rsquo;s strategic priorities, including continued investment in manufacturing, customer service excellence and talent development across the business. Incoming president and CEO, Christopher Macey said: &ldquo;USG&rsquo;s rich history and reputation for excellence are well known in our sector. I am grateful for the strong foundation Chris Griffin and the USG team have established, and I look forward to working together as we continue to serve our customers and innovate for the future.&rdquo;</p>

<h3>Additional quotes</h3>

<p>&quot;The appointment of Chris Macey as CEO ensures that our relationship-first approach to business remains our top priority. Chris has been a vital partner to our Latin American operations for years. His transition to president and CEO of USG is a win for our customers and our people, and we are excited to keep winning together under his leadership.&quot; &mdash; Fernando Fernandez, president, USG LATAM</p>

<p>&ldquo;Chris Macey&rsquo;s deep history with the Canadian business gives our team at CGC immense confidence as he takes on this new role as president and CEO of USG Corporation. Having led the Canadian business himself, Mr. Macey understands our unique customer needs in the market. We look forward to building on the momentum established under Christopher Griffin&rsquo;s leadership and continuing our growth across Canada.&rdquo; &mdash; Steve Youngblut, president, CGC Inc.</p>

<p><strong>About USG Corporation</strong></p>

<p>USG Corporation, an industry-leading manufacturer of building products and innovative solutions, is the parent company of CGC and USG LATAM. Headquartered in Chicago, we serve construction markets around the world with wall, ceiling, flooring, sheathing and roofing products that enable our customers to build the outstanding spaces where people live, work and play. For additional information, visit <a href="http://usg.com" target="_blank">usg.com</a>.</p>

<p><strong>About Knauf Group</strong></p>

<p>The Knauf Group is the parent company of USG. As a global manufacturer of building materials and construction systems, Knauf employs more than 42,000 employees across 300+ production facilities and sales organizations in 90+ countries. For more information, visit: <a href="http://knauf.com/en" target="_blank">knauf.com/en</a>.</p>]]></content:encoded>
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<title>Chris Macey assumes role as president and CEO of USG Corporation</title>
<link>https://www.rooferscoffeeshop.com/post/chris-macey-assumes-role-as-president-and-ceo-of-usg-corporation</link>
<description>chris-macey-assumes-role-as-president-and-ceo-of-usg-corporation</description>
<pubDate>Mon, 20 Apr 2026 16:00:00 PDT</pubDate>
<content:encoded><![CDATA[
		<img src='/uploads/media/2026/04/usg-corporation-chris-macey-assumes-role-as-president-and-ceo-of-usg-corporation-linkedin-2.png'
            alt='USG Corporation Chris Macey assumes role as president and CEO of USG Corporation'
            title='USG Corporation Chris Macey assumes role as president and CEO of USG Corporation'
            class=''
            style=' '  loading='lazy' /><br><h2>USG officially introduces Chris Macey as CEO.</h2>

<p>Today USG Corporation marks the official leadership transition of Chris Macey to president and chief executive officer. Chris Macey, a 30-year industry veteran who recently served as USG&rsquo;s chief operating officer, takes the helm following a planned succession process first announced earlier this year.</p>

<p>&ldquo;I am honored to lead USG at such a pivotal moment,&rdquo; said Chris Macey, president and CEO of USG Corporation. &ldquo;Having spent 20 years with this company and three decades in this industry, I know that our customer-first culture is our greatest strength. My focus is on maintaining our momentum and ensuring we stay the course on the strategy that has made us an industry leader.&rdquo;</p>

<p>During his two decades at USG, Macey has held leadership roles in every major North American division, including serving as president of USG&rsquo;s Gypsum division and leading the company&rsquo;s Canadian (CGC) and Latin American (USG LATAM) businesses.</p>

<p>Christopher Griffin, who served as president and CEO and led the company through a period of transformation and growth, will remain as CEO Emeritus through June 30, 2026, supporting the final phase of the transition. &ldquo;It&rsquo;s been the honor of my career to lead USG and work alongside such talented people. With Chris Macey at the helm, I know the company&rsquo;s future is in excellent hands,&rdquo; said Griffin.</p>

<p>With the leadership transition effective today, USG remains focused on its core priorities of safety, manufacturing innovation and being the best and easiest building materials manufacturer to do business with across its footprint of more than 70 facilities in North America. As the company enters its 125th year of operation, this transition marks the beginning of USG&rsquo;s next chapter of growth and industry leadership.&nbsp;</p>

<p><strong>About USG Corporation </strong></p>

<p>USG Corporation, an industry-leading manufacturer of building products and innovative solutions, is the parent company of CGC and USG LATAM. Headquartered in Chicago, we serve construction markets around the world with wall, ceiling, flooring, sheathing and roofing products that enable our customers to build the outstanding spaces where people live, work and play. For additional information, visit <a href="http://usg.com" target="_blank">usg.com</a>.</p>

<p><strong>About Knauf Group </strong></p>

<p>The Knauf Group is the parent company of USG. As a global manufacturer of building materials and construction systems, Knauf employs more than 42,000 employees across 300+ production facilities and sales organizations in 90+ countries. For more information, visit: <a href="http://knauf.com/en" target="_blank">knauf.com/en</a>.</p>]]></content:encoded>
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<title>A cover board for every roof</title>
<link>https://www.rooferscoffeeshop.com/post/a-cover-board-for-every-roof</link>
<description>a-cover-board-for-every-roof</description>
<pubDate>Tue, 31 Mar 2026 09:00:00 PDT</pubDate>
<content:encoded><![CDATA[
		<img src='/uploads/media/2026/03/usg-a-cover-board-for-every-roof.png'
            alt='A cover board for every roof'
            title='A cover board for every roof'
            class=''
            style=' '  loading='lazy' /><br><p>By Emma Peterson.&nbsp;</p>

<h2>From fire resitance to very severe hail ratings, learn how USG has built a catalogue of products that can take on whatever elements are thrown at them.&nbsp;&nbsp;</h2>

<p>Recently, The Coffee Shops&trade; crew hosted a sound stage, sponsored by <a href="https://www.rooferscoffeeshop.com/directory/western-colloid-2">Western Colloid</a>, at the <a href="https://www.rooferscoffeeshop.com/directory/iibec-international-institute-of-building-enclosure-consultants">International Institute of Building Enclosure Consultants (IIBEC)</a>&rsquo;s 2026 Convention. One of the incredible guests that stopped by to chat with us was Rob Cox, the technical sales manager at <a href="https://www.rooferscoffeeshop.com/directory/usg">USG Securock</a>.&nbsp;&nbsp;</p>

<p>Rob opened the conversation by highlighting the alignment between USG and IIBEC&rsquo;s missions, sharing, &ldquo;We produce higher performance cover board products that add value to a roof system. So we&rsquo;re really focused on making roof systems more resilient, which goes hand-in-hand with what the IIBEC engineers and consultants are doing.&rdquo;&nbsp;</p>

<p>And when it comes to roofing cover boards, USG offers one of the most comprehensive catalogues of products. Rob explained, &ldquo;We have five different coverboards, so each one has its own place. And, depending on what type of building is being worked on, each has its place. Some are ideal for high-traffic and puncture resistance, where others are better against fire or handling a high wind zone.&rdquo;&nbsp;&nbsp;</p>

<p>In fact, USG recently announced an expansion of their catalogue with the development of the cover boards that can pass a very severe hail test (not being punctured or damaged when a 2-inch ball of ice hits the board at 160 feet/second). Rob spoke a bit about this, explaining, &ldquo;Over the last few years, we&rsquo;ve seen the very severe hail map grow in terms of what regions are impacted...And so we made a board that can be put underneath a membrane to protect the insulation on a roof, which is actually one of the most expensive parts of the roofing system!&rdquo;&nbsp;&nbsp;</p>

<p><a href="https://www.youtube.com/live/fDvFwvpdaZc"><strong>Learn more about USG&rsquo;s coverboards and the Weather Defense Board by watching the whole interview with Rob.</strong></a></p>

<p><iframe frameborder="0" height="315" scrolling="no" src="https://www.youtube.com/embed/fDvFwvpdaZc" title="LIVE From IIBEC 2026 with USG!" width="560"></iframe></p>]]></content:encoded>
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