Product Manager

The Product Manager is responsible for managing and developing the products for the specific product line assigned by the department manager. The position is responsible for developing products and sales opportunities by identifying potential products; conducting competitive analysis; generating product requirements; determining specifications, production timetables, pricing, and time-integrated plans for product introduction; work in collaboration with the Marketing Department to develop marketing strategies.

Product Line

• SBS Roof Membranes & Accessories
• The Product Manager is responsible to collaborate with all other departments in order to maximize opportunities for their product line.
• Essential Functions and Responsibilities:
• Ensure growth of designated product line.
• Determine customer needs by researching market information and conducting competitive analysis.
• Work in collaboration with Marketing to develop literature, samples, and training tools to support sales growth.
• Provide source data for product line communications.
• Introduce and market new products and technologies by developing time-integrated plans with R&D, Sales, Marketing, and Supply Chain by utilizing the Stage Gate process.
• Maintain and develop presentations and participate in training of SOPREMA Group personnel.
• Utilize Salesforce to understand SOPREMA Group trends and input customer and project interactions.
• Collaborate with sales team as needed for product training, sales calls, and customer presentation
• Determine product pricing by utilizing market research data, reviewing production and sales costs, and anticipating volume.
• Collaborate with technical departments to ensure products are utilized and specified in correct manner.
• Assist with testing products for compatibility and application techniques.
• Develop and maintain relationships with vendors and suppliers
• Provide information for senior management by preparing short-term and long-term product sales forecasts, special reports, and analyses as requested.
• Maintain professional and technical knowledge by attending educational workshops, reviewing professional publications, establishing personal networks, and participating in professional societies.
• Collaborate with SOPREMA Canada to ensure consistent messaging and to ensure best practices are utilized.

Minimum Qualifications:

• Bachelor’s Degree in business, marketing, architecture, construction management, engineering, science, or other relevant discipline.
• Minimum 3 years of product management experience in the construction industry, preferably in the building materials industry and/or with a manufacturer.

Working Conditions and/or Physical Demands:

• Prolonged periods sitting at a desk and working on a computer.
• Must be able to lift up to 50 pounds at times.
• Occasional travel by airplane and long car rides
• Climbing and descending stairs and ladders
• Standing at Tradeshows for extended periods of time
• Speaking to large groups
• Ability to communicate clearly and effectively via telephone, in person, video calls, and in writing.

Reports to the Director of Business Development and Technical Services.

About SOPREMA USA:

SOPREMA manufactures a comprehensive line of roofing, waterproofing, wall protection and civil engineering solutions combining superior products and systems with decades of proven performance. Our solutions include industry leading SBS-modified bitumen membranes, polymeric PMMA/PMA liquid applied membranes and synthetic single ply PVC membranes. For applications as diverse as roofing, below grade waterproofing, plaza deck and balcony waterproofing, air and vapor barriers and bridge and parking structures, SOPREMA has the solution. SOPREMA’s relentless pursuit of technological advancement, sustainability and product quality has been known and respected around the world for over 100 years.